International business: challenges in a changing world

Introducing IB from a global perspective, this book includes case studies covering MNEs and SMEs from a variety of countries. It encourages students to think critically and emphasises the role of contemporary issues such as CSR, ethics, governance and global warming.

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Bibliographische Detailangaben
1. Verfasser: Morrison, Janet 1943-2022 (VerfasserIn)
Format: Buch
Sprache:English
Veröffentlicht: New York, NY Palgrave Macmillan 2009
Ausgabe:1. publ.
Schlagworte:
Zusammenfassung:Introducing IB from a global perspective, this book includes case studies covering MNEs and SMEs from a variety of countries. It encourages students to think critically and emphasises the role of contemporary issues such as CSR, ethics, governance and global warming.
Beschreibung:Includes bibliographical references
Beschreibung:XXXVI, 641 S. Ill., graph. Darst.
ISBN:9781403945631

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