APA-Zitierstil (7. Ausg.)

Haig, M. (2004). Brand royalty: How the world's top 100 brands thrive & survive. Kogan Page.

Chicago-Zitierstil (17. Ausg.)

Haig, Matt. Brand Royalty: How the World's Top 100 Brands Thrive & Survive. London ; Sterling, Va: Kogan Page, 2004.

MLA-Zitierstil (9. Ausg.)

Haig, Matt. Brand Royalty: How the World's Top 100 Brands Thrive & Survive. Kogan Page, 2004.