Mainstreaming corporate responsibility:
Saved in:
| Format: | Book |
|---|---|
| Language: | English |
| Published: |
Chichester u.a.
Wiley
2009
|
| Subjects: | |
| Online Access: | Inhaltsverzeichnis |
| Physical Description: | XVI, 584 S. Ill., graph. Darst., Kt. |
| ISBN: | 9780470753941 0470753943 |
Staff View
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Record in the Search Index
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| adam_text |
Contents
About the Editors
xi
Acknowledgements
xiii
Foreword: by f. Frank Brown, INSEAD and Thomas S. Robertson, Wharton School
xv
PART ONE
-
INTRODUCTION
1
1. Mainstreaming
Corporate Responsibility
2
N.
Craig Smith, INSEAD, and Gilbert Lenssen, EABIS
2.
Business as Usual is Not the Answer to Society's Problems
8
N.
Craig Smith, INSEAD and
Halina
Ward, IIED
PART TWO
-
STRATEGY
11
3.
Corporate Responsibility in Strategy
12
Andrew M. Pettigrew, Said Business School, University of Oxford
4.
Microsoft: Bringing Technology to the Aging Population
21
Maurizio Zollo, Bocconi
University and Robert
J.
Crawford, INSEAD
5.
IBM in China: Responding to a Government's Social Initiatives
43
Steven White, CEIBS
6.
IBERDROLA: A Utility's Approach to Sustainability and Stakeholder Management
55
Tanguy
Jacopin,
IESE
Business School, Serge Poisson-de
Наго, НЕС
Montréal
and
Joan
Fontrodona,
IESE
Business School
PART THREE
-
ACCOUNTING
79
7.
Corporate Responsibility in Accounting
80
Dennis Oswald, University of Michigan
8.
Enel: CSR
and Performance Measurement
97
Anna
Pistoni
and Lucrezia Songini,
Bocconi
University
9.
Novo
Nordisk A/S
-
Integrating Sustainability into Business Practice
142
Mette
Morsing,
Copenhagen Business School and Dennis Oswald,
University of Michigan
viii Contents
10.
From Grace to Disgrace: The Rise and Fall of Arthur Andersen
167
N.
Craig Smith, INSEAD and Michelle Quirk, London Business School
PART FOUR
-
FINANCE
197
11.
Corporate Social Responsibility in Finance
198
John Becker-Blease, Washington State University
12.
Maximizing Shareholder Value: An Ethical Responsibility?
206
Theo Vermaelen,
INSEAD
13.
Veridian: Putting a Value on Values
219
Rakesh Khurana, Joel Polodny and Jaan
Elias,
Harvard Business School
PART FIVE
-
ECONOMICS
247
14.
Corporate Responsibility in Economics
248
H.
Landis
Gabel,
INSEAD
15.
Unilever and Oxfam: Understanding the Impacts of Business on Poverty
264
N.
Craig Smith, INSEAD and Robert
J
.
Crawford, London Business School
16.
Revenue Flow and Human Rights: A Paradox for Shell Nigeria
291
Ulrich
Steger
and Aileen lonescu-Somers, IMD
PART SIX
-
ENTREPRENEURSHIP
303
17.
Corporate Responsibility in
Entrepreneurship
304
Filipe
Santos, INSEAD
18.
innocent: Values and Value
311
David Grayson and Robert Brown, Cranfield School of Management
19.
Waste Concern: Turning a Problem into a Resource
332
Johanna
Mah
and Jordan Mitchell,
IESE
Business School
PART SEVEN
-
MARKETING
353
20.
Corporate Responsibility in Marketing
354
C.B.
Bhattacharya, Boston University and Sankar Sen, Baruch College,
City University of New York
21.
Bounded Goodness: Marketing Implications of
Drucker
on
Corporate Responsibility
364
N.
Craig Smith, INSEAD
22.
Norsk Hydro ASA: Sustainable
PVC
at Hydro Polymers?
382
N.
Craig Smith, INSEAD and Josephine Brennan, London Business School
23.
GlaxoSmithKline and Access to Essential Medicines 41^
N.
Craig Smith, INSEAD and Anne Duncan, London Business School
Contents ix
PART EIGHT
-
ORGANIZATIONAL BEHAVIOUR AND
HUMAN RESOURCE MANAGEMENT
437
24.
Corporate Responsibility in Organizational Behaviour
438
Mette
Morsing,
Copenhagen Business School
25.
betapharm: Be Different or Die
448
Andre Habisch and
Stephan Kaiser,
Ingolstadt
School of Management
and Nigel Roome, Erasmus
26.
The TPG-WFP Partnership: Looking for a Partner
466
Luk
N.
Van Wassenhove and Rolando M.
Tomasini,
INSEAD
PART NINE
-
OPERATIONS MANAGEMENT
485
27.
Corporate Responsibility in Operations Management
486
Luk
N.
Van Wassenhove, INSEAD
28.
illycaffè:
Value Creation Through Responsible Supplier Relationships
497
Francesco
Ferrini, Bocconi
University and Angeloantonio
Russo,
Parthenope University
29.
The Co-operative Group: Fairtrade Chocolate
525
Adrian Clarke, Josephine Brennan, Stephanie Robertson and Chris
Voss,
London Business School
30.
The Wal-Mart Supply Chain Controversy
554
N.
Craig Smith, INSEAD and Robert J. Crawford, London Business School
Index
573 |
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| isbn | 9780470753941 0470753943 |
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| spelling | Mainstreaming corporate responsibility ed. by N. Craig Smith ... Chichester u.a. Wiley 2009 XVI, 584 S. Ill., graph. Darst., Kt. txt rdacontent n rdamedia nc rdacarrier Unternehmen (DE-588)4061963-1 gnd rswk-swf Soziale Verantwortung (DE-588)4055737-6 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content Soziale Verantwortung (DE-588)4055737-6 s Unternehmen (DE-588)4061963-1 s DE-604 Smith, N. Craig 1958- Sonstige (DE-588)143370278 oth Digitalisierung UB Bayreuth application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017158563&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
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| title | Mainstreaming corporate responsibility |
| title_auth | Mainstreaming corporate responsibility |
| title_exact_search | Mainstreaming corporate responsibility |
| title_full | Mainstreaming corporate responsibility ed. by N. Craig Smith ... |
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| title_short | Mainstreaming corporate responsibility |
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