Adland: a global history of advertising
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
London
Kogan Page
2007
|
| Edition: | 1. publ. |
| Subjects: | |
| Item Description: | Literaturverz. S. [269]-271 |
| Physical Description: | X, 278 S. Ill. |
| ISBN: | 0749448377 |
Staff View
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| 648 | 7 | |a Geschichte |2 gnd |9 rswk-swf | |
| 650 | 4 | |a Publicité - Histoire | |
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Record in the Search Index
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| author | Tungate, Mark 1967- |
| author_GND | (DE-588)130822310 |
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| bvnumber | BV035313225 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5823 |
| callnumber-raw | HF5823 |
| callnumber-search | HF5823 |
| callnumber-sort | HF 45823 |
| callnumber-subject | HF - Commerce |
| classification_rvk | AP 17250 |
| ctrlnum | (OCoLC)124157736 (DE-599)BVBBV035313225 |
| dewey-full | 659.109 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.109 |
| dewey-search | 659.109 |
| dewey-sort | 3659.109 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Allgemeines Wirtschaftswissenschaften |
| edition | 1. publ. |
| era | Geschichte 1842-2013 gnd Geschichte gnd |
| era_facet | Geschichte 1842-2013 Geschichte |
| format | Book |
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| id | DE-604.BV035313225 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T21:31:03Z |
| institution | BVB |
| isbn | 0749448377 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-017117937 |
| oclc_num | 124157736 |
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| owner | DE-19 DE-BY-UBM |
| owner_facet | DE-19 DE-BY-UBM |
| physical | X, 278 S. Ill. |
| publishDate | 2007 |
| publishDateSearch | 2007 |
| publishDateSort | 2007 |
| publisher | Kogan Page |
| record_format | marc |
| spelling | Tungate, Mark 1967- Verfasser (DE-588)130822310 aut Adland a global history of advertising Mark Tungate Ad land 1. publ. London Kogan Page 2007 X, 278 S. Ill. txt rdacontent n rdamedia nc rdacarrier Literaturverz. S. [269]-271 Geschichte 1842-2013 gnd rswk-swf Geschichte gnd rswk-swf Publicité - Histoire Reclame gtt Geschichte Advertising History Werbung (DE-588)4065541-6 gnd rswk-swf Werbung (DE-588)4065541-6 s Geschichte z DE-604 Geschichte 1842-2013 z 1\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Tungate, Mark 1967- Adland a global history of advertising Publicité - Histoire Reclame gtt Geschichte Advertising History Werbung (DE-588)4065541-6 gnd |
| subject_GND | (DE-588)4065541-6 |
| title | Adland a global history of advertising |
| title_alt | Ad land |
| title_auth | Adland a global history of advertising |
| title_exact_search | Adland a global history of advertising |
| title_full | Adland a global history of advertising Mark Tungate |
| title_fullStr | Adland a global history of advertising Mark Tungate |
| title_full_unstemmed | Adland a global history of advertising Mark Tungate |
| title_short | Adland |
| title_sort | adland a global history of advertising |
| title_sub | a global history of advertising |
| topic | Publicité - Histoire Reclame gtt Geschichte Advertising History Werbung (DE-588)4065541-6 gnd |
| topic_facet | Publicité - Histoire Reclame Geschichte Advertising History Werbung |
| work_keys_str_mv | AT tungatemark adlandaglobalhistoryofadvertising AT tungatemark adland |