APA (7th ed.) Citation

Drummond, G., Ensor, J., & Ashford, R. (2008). Strategic marketing: Planning and control (3. ed.). Butterworth-Heinemann.

Chicago Style (17th ed.) Citation

Drummond, Graeme, John Ensor, and Ruth Ashford. Strategic Marketing: Planning and Control. 3. ed. Amsterdam [u.a.]: Butterworth-Heinemann, 2008.

MLA (9th ed.) Citation

Drummond, Graeme, et al. Strategic Marketing: Planning and Control. 3. ed. Butterworth-Heinemann, 2008.