Marketing research:
Gespeichert in:
Späterer Titel: | Marketing research |
---|---|
Hauptverfasser: | , , |
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Hoboken, NJ
Wiley
2006
|
Ausgabe: | 9. ed. |
Schlagworte: | |
Beschreibung: | XVII, 774 S. graph. Darst. |
ISBN: | 0470050764 9780470050767 |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
---|---|---|---|
001 | BV026557583 | ||
003 | DE-604 | ||
005 | 20110228 | ||
007 | t | ||
008 | 110326s2006 d||| |||| 00||| eng d | ||
020 | |a 0470050764 |9 0-470-05076-4 | ||
020 | |a 9780470050767 |9 978-0-470-05076-7 | ||
035 | |a (OCoLC)266464643 | ||
035 | |a (DE-599)BVBBV026557583 | ||
040 | |a DE-604 |b ger |e rakwb | ||
041 | 0 | |a eng | |
049 | |a DE-188 | ||
082 | 0 | |a 658.83 | |
100 | 1 | |a Aaker, David A. |d 1938- |e Verfasser |0 (DE-588)123018641 |4 aut | |
245 | 1 | 0 | |a Marketing research |c David A. Aaker ; V. Kumar ; George S. Day |
250 | |a 9. ed. | ||
264 | 1 | |a Hoboken, NJ |b Wiley |c 2006 | |
300 | |a XVII, 774 S. |b graph. Darst. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
650 | 0 | 7 | |a Marktforschung |0 (DE-588)4037630-8 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Marketingforschung |0 (DE-588)4200055-5 |2 gnd |9 rswk-swf |
689 | 0 | 0 | |a Marktforschung |0 (DE-588)4037630-8 |D s |
689 | 0 | 1 | |a Marketingforschung |0 (DE-588)4200055-5 |D s |
689 | 0 | |8 1\p |5 DE-604 | |
689 | 1 | 0 | |a Marketingforschung |0 (DE-588)4200055-5 |D s |
689 | 1 | |5 DE-188 | |
700 | 1 | |a Kumar, V. |e Verfasser |4 aut | |
700 | 1 | |a Day, George S. |d 1937- |e Verfasser |0 (DE-588)120168537 |4 aut | |
785 | 0 | 0 | |i Später u.d.T. |t Marketing research |w (DE-604)BV036456320 |
999 | |a oai:aleph.bib-bvb.de:BVB01-022119726 | ||
883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk |
Datensatz im Suchindex
_version_ | 1804145148953624576 |
---|---|
any_adam_object | |
author | Aaker, David A. 1938- Kumar, V. Day, George S. 1937- |
author_GND | (DE-588)123018641 (DE-588)120168537 |
author_facet | Aaker, David A. 1938- Kumar, V. Day, George S. 1937- |
author_role | aut aut aut |
author_sort | Aaker, David A. 1938- |
author_variant | d a a da daa v k vk g s d gs gsd |
building | Verbundindex |
bvnumber | BV026557583 |
ctrlnum | (OCoLC)266464643 (DE-599)BVBBV026557583 |
dewey-full | 658.83 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.83 |
dewey-search | 658.83 |
dewey-sort | 3658.83 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
edition | 9. ed. |
format | Book |
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id | DE-604.BV026557583 |
illustrated | Illustrated |
indexdate | 2024-07-09T23:14:51Z |
institution | BVB |
isbn | 0470050764 9780470050767 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-022119726 |
oclc_num | 266464643 |
open_access_boolean | |
owner | DE-188 |
owner_facet | DE-188 |
physical | XVII, 774 S. graph. Darst. |
publishDate | 2006 |
publishDateSearch | 2006 |
publishDateSort | 2006 |
publisher | Wiley |
record_format | marc |
spelling | Aaker, David A. 1938- Verfasser (DE-588)123018641 aut Marketing research David A. Aaker ; V. Kumar ; George S. Day 9. ed. Hoboken, NJ Wiley 2006 XVII, 774 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marktforschung (DE-588)4037630-8 gnd rswk-swf Marketingforschung (DE-588)4200055-5 gnd rswk-swf Marktforschung (DE-588)4037630-8 s Marketingforschung (DE-588)4200055-5 s 1\p DE-604 DE-188 Kumar, V. Verfasser aut Day, George S. 1937- Verfasser (DE-588)120168537 aut Später u.d.T. Marketing research (DE-604)BV036456320 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Aaker, David A. 1938- Kumar, V. Day, George S. 1937- Marketing research Marktforschung (DE-588)4037630-8 gnd Marketingforschung (DE-588)4200055-5 gnd |
subject_GND | (DE-588)4037630-8 (DE-588)4200055-5 |
title | Marketing research |
title_auth | Marketing research |
title_exact_search | Marketing research |
title_full | Marketing research David A. Aaker ; V. Kumar ; George S. Day |
title_fullStr | Marketing research David A. Aaker ; V. Kumar ; George S. Day |
title_full_unstemmed | Marketing research David A. Aaker ; V. Kumar ; George S. Day |
title_new | Marketing research |
title_short | Marketing research |
title_sort | marketing research |
topic | Marktforschung (DE-588)4037630-8 gnd Marketingforschung (DE-588)4200055-5 gnd |
topic_facet | Marktforschung Marketingforschung |
work_keys_str_mv | AT aakerdavida marketingresearch AT kumarv marketingresearch AT daygeorges marketingresearch |