Essential readings in marketing:
Gespeichert in:
Weitere Verfasser: | |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Cambridge, Mass.
2006
|
Schlagworte: | |
Beschreibung: | 196 S. graph. Darst. |
ISBN: | 9780965711456 0965711455 |
Internformat
MARC
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Datensatz im Suchindex
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any_adam_object | |
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genre_facet | Literaturbericht |
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illustrated | Illustrated |
indexdate | 2024-07-09T23:14:46Z |
institution | BVB |
institution_GND | (DE-588)1050924-0 |
isbn | 9780965711456 0965711455 |
language | English |
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physical | 196 S. graph. Darst. |
publishDate | 2006 |
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spelling | Essential readings in marketing Marketing Science Institute. Leigh McAlister ..., eds. Cambridge, Mass. 2006 196 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketing (DE-588)4037589-4 gnd rswk-swf (DE-588)4167870-9 Literaturbericht gnd-content Marketing (DE-588)4037589-4 s DE-188 McAlister, Leigh (DE-588)130577480 edt Marketing Science Institute (Cambridge, Mass.) Sonstige (DE-588)1050924-0 oth |
spellingShingle | Essential readings in marketing Marketing (DE-588)4037589-4 gnd |
subject_GND | (DE-588)4037589-4 (DE-588)4167870-9 |
title | Essential readings in marketing |
title_auth | Essential readings in marketing |
title_exact_search | Essential readings in marketing |
title_full | Essential readings in marketing Marketing Science Institute. Leigh McAlister ..., eds. |
title_fullStr | Essential readings in marketing Marketing Science Institute. Leigh McAlister ..., eds. |
title_full_unstemmed | Essential readings in marketing Marketing Science Institute. Leigh McAlister ..., eds. |
title_short | Essential readings in marketing |
title_sort | essential readings in marketing |
topic | Marketing (DE-588)4037589-4 gnd |
topic_facet | Marketing Literaturbericht |
work_keys_str_mv | AT mcalisterleigh essentialreadingsinmarketing AT marketingscienceinstitutecambridgemass essentialreadingsinmarketing |