Kellogg on branding: the marketing faculty of the Kellogg School of Management
Gespeichert in:
Weitere Verfasser: | |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Hoboken, NJ
Wiley
2005
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Schlagworte: | |
Online-Zugang: | Inhaltsverz. |
Beschreibung: | XV, 334 S. Ill., graph. Darst. |
ISBN: | 0471690163 |
Internformat
MARC
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035 | |a (OCoLC)254228393 | ||
035 | |a (DE-599)BVBBV026525024 | ||
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041 | 0 | |a eng | |
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245 | 1 | 0 | |a Kellogg on branding |b the marketing faculty of the Kellogg School of Management |c ed. by Alice Tybout ... |
264 | 1 | |a Hoboken, NJ |b Wiley |c 2005 | |
300 | |a XV, 334 S. |b Ill., graph. Darst. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
650 | 0 | 7 | |a Markenpolitik |0 (DE-588)4144679-3 |2 gnd |9 rswk-swf |
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689 | 0 | 0 | |a Markenpolitik |0 (DE-588)4144679-3 |D s |
689 | 0 | |5 DE-188 | |
700 | 1 | |a Tybout, Alice M. |0 (DE-588)136782701 |4 edt | |
710 | 2 | |a J. L. Kellogg Graduate School of Management (Evanston, Ill.) |b Department of Marketing |e Sonstige |0 (DE-588)10071163-7 |4 oth | |
856 | 4 | |u http://www.loc.gov/catdir/toc/ecip059/2005007457.html |3 Inhaltsverz. | |
999 | |a oai:aleph.bib-bvb.de:BVB01-022090444 |
Datensatz im Suchindex
_version_ | 1804145109110882304 |
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any_adam_object | |
author2 | Tybout, Alice M. |
author2_role | edt |
author2_variant | a m t am amt |
author_GND | (DE-588)136782701 |
author_facet | Tybout, Alice M. |
building | Verbundindex |
bvnumber | BV026525024 |
ctrlnum | (OCoLC)254228393 (DE-599)BVBBV026525024 |
dewey-full | 658.827 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.827 |
dewey-search | 658.827 |
dewey-sort | 3658.827 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Book |
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illustrated | Illustrated |
indexdate | 2024-07-09T23:14:13Z |
institution | BVB |
institution_GND | (DE-588)10071163-7 |
isbn | 0471690163 |
language | English |
lccn | 2005007457 |
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owner_facet | DE-188 |
physical | XV, 334 S. Ill., graph. Darst. |
publishDate | 2005 |
publishDateSearch | 2005 |
publishDateSort | 2005 |
publisher | Wiley |
record_format | marc |
spelling | Kellogg on branding the marketing faculty of the Kellogg School of Management ed. by Alice Tybout ... Hoboken, NJ Wiley 2005 XV, 334 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Markenpolitik (DE-588)4144679-3 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content Markenpolitik (DE-588)4144679-3 s DE-188 Tybout, Alice M. (DE-588)136782701 edt J. L. Kellogg Graduate School of Management (Evanston, Ill.) Department of Marketing Sonstige (DE-588)10071163-7 oth http://www.loc.gov/catdir/toc/ecip059/2005007457.html Inhaltsverz. |
spellingShingle | Kellogg on branding the marketing faculty of the Kellogg School of Management Markenpolitik (DE-588)4144679-3 gnd |
subject_GND | (DE-588)4144679-3 (DE-588)4143413-4 |
title | Kellogg on branding the marketing faculty of the Kellogg School of Management |
title_auth | Kellogg on branding the marketing faculty of the Kellogg School of Management |
title_exact_search | Kellogg on branding the marketing faculty of the Kellogg School of Management |
title_full | Kellogg on branding the marketing faculty of the Kellogg School of Management ed. by Alice Tybout ... |
title_fullStr | Kellogg on branding the marketing faculty of the Kellogg School of Management ed. by Alice Tybout ... |
title_full_unstemmed | Kellogg on branding the marketing faculty of the Kellogg School of Management ed. by Alice Tybout ... |
title_short | Kellogg on branding |
title_sort | kellogg on branding the marketing faculty of the kellogg school of management |
title_sub | the marketing faculty of the Kellogg School of Management |
topic | Markenpolitik (DE-588)4144679-3 gnd |
topic_facet | Markenpolitik Aufsatzsammlung |
url | http://www.loc.gov/catdir/toc/ecip059/2005007457.html |
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