Myers, J. H., & Mullet, G. M. (2003). Managerial applications of multivariate analysis in marketing. American Marketing Assoc.
Chicago Style (17th ed.) CitationMyers, James H., and Gary M. Mullet. Managerial Applications of Multivariate Analysis in Marketing. Chicago, Ill: American Marketing Assoc, 2003.
MLA (9th ed.) CitationMyers, James H., and Gary M. Mullet. Managerial Applications of Multivariate Analysis in Marketing. American Marketing Assoc, 2003.
Warning: These citations may not always be 100% accurate.