APA (7th ed.) Citation

Bean, R., & Radford, R. W. (2000). Powerful products: Strategic management of successful new product development. Amacom.

Chicago Style (17th ed.) Citation

Bean, Roger, and Russell W. Radford. Powerful Products: Strategic Management of Successful New Product Development. New York [u.a.]: Amacom, 2000.

MLA (9th ed.) Citation

Bean, Roger, and Russell W. Radford. Powerful Products: Strategic Management of Successful New Product Development. Amacom, 2000.