Holdings: Marketing planning & strategy

Marketing planning & strategy:

Saved in:

Bibliographic Details
Main Author:	Jain, Subhash C. (Author)
Format:	Book
Language:	Undetermined
Published:	Cincinnati, Ohio <<[u.a.]>> South-Western Publ. Co. 1990
Edition:	3. ed.
Subjects:	Unternehmensplanung Marketingmanagement Marketing Strategische Planung Marketingstrategie Strategisches Management Fallstudiensammlung
Physical Description:	XXI, 916 S.
ISBN:	0538802510

Staff View

MARC


LEADER	00000nam a22000001c 4500
001	BV026087785
003	DE-604
005	20110228
007	t
008	110326s1990 \|\|\|\| 00\|\|\| und d
020			\|a 0538802510 \|9 0-538-80251-0
035			\|a (OCoLC)917560446
035			\|a (DE-599)BVBBV026087785
040			\|a DE-604 \|b ger \|e rakwb
041			\|a und
049			\|a DE-188
084			\|a QP 612 \|0 (DE-625)141909: \|2 rvk
100	1		\|a Jain, Subhash C. \|e Verfasser \|4 aut
245	1	0	\|a Marketing planning & strategy \|c Subhash C. Jain
250			\|a 3. ed.
264		1	\|a Cincinnati, Ohio <<[u.a.]>> \|b South-Western Publ. Co. \|c 1990
300			\|a XXI, 916 S.
336			\|b txt \|2 rdacontent
337			\|b n \|2 rdamedia
338			\|b nc \|2 rdacarrier
650	0	7	\|a Unternehmensplanung \|0 (DE-588)4078609-2 \|2 gnd \|9 rswk-swf
650	0	7	\|a Marketingmanagement \|0 (DE-588)4168907-0 \|2 gnd \|9 rswk-swf
650	0	7	\|a Marketing \|0 (DE-588)4037589-4 \|2 gnd \|9 rswk-swf
650	0	7	\|a Strategische Planung \|0 (DE-588)4309237-8 \|2 gnd \|9 rswk-swf
650	0	7	\|a Marketingstrategie \|0 (DE-588)4120697-6 \|2 gnd \|9 rswk-swf
650	0	7	\|a Strategisches Management \|0 (DE-588)4124261-0 \|2 gnd \|9 rswk-swf
655		7	\|8 1\p \|0 (DE-588)4522595-3 \|a Fallstudiensammlung \|2 gnd-content
689	0	0	\|a Marketing \|0 (DE-588)4037589-4 \|D s
689	0	1	\|a Unternehmensplanung \|0 (DE-588)4078609-2 \|D s
689	0	2	\|a Strategische Planung \|0 (DE-588)4309237-8 \|D s
689	0		\|5 DE-604
689	1	0	\|a Marketing \|0 (DE-588)4037589-4 \|D s
689	1	1	\|a Strategisches Management \|0 (DE-588)4124261-0 \|D s
689	1		\|8 2\p \|5 DE-604
689	2	0	\|a Marketingstrategie \|0 (DE-588)4120697-6 \|D s
689	2		\|8 3\p \|5 DE-604
689	3	0	\|a Marketingmanagement \|0 (DE-588)4168907-0 \|D s
689	3		\|8 4\p \|5 DE-604
999			\|a oai:aleph.bib-bvb.de:BVB01-021682632
883	1		\|8 1\p \|a cgwrk \|d 20201028 \|q DE-101 \|u https://d-nb.info/provenance/plan#cgwrk
883	1		\|8 2\p \|a cgwrk \|d 20201028 \|q DE-101 \|u https://d-nb.info/provenance/plan#cgwrk
883	1		\|8 3\p \|a cgwrk \|d 20201028 \|q DE-101 \|u https://d-nb.info/provenance/plan#cgwrk
883	1		\|8 4\p \|a cgwrk \|d 20201028 \|q DE-101 \|u https://d-nb.info/provenance/plan#cgwrk

Record in the Search Index

_version_	1804144518654590976
any_adam_object
author	Jain, Subhash C.
author_facet	Jain, Subhash C.
author_role	aut
author_sort	Jain, Subhash C.
author_variant	s c j sc scj
building	Verbundindex
bvnumber	BV026087785
classification_rvk	QP 612
ctrlnum	(OCoLC)917560446 (DE-599)BVBBV026087785
discipline	Wirtschaftswissenschaften
edition	3. ed.
format	Book
fullrecord	<?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>02114nam a22005411c 4500</leader><controlfield tag="001">BV026087785</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20110228 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">110326s1990 \|\|\|\| 00\|\|\| und d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0538802510</subfield><subfield code="9">0-538-80251-0</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)917560446</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV026087785</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakwb</subfield></datafield><datafield tag="041" ind1=" " ind2=" "><subfield code="a">und</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-188</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 612</subfield><subfield code="0">(DE-625)141909:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Jain, Subhash C.</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Marketing planning & strategy</subfield><subfield code="c">Subhash C. Jain</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">3. ed.</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Cincinnati, Ohio <<[u.a.]>></subfield><subfield code="b">South-Western Publ. Co.</subfield><subfield code="c">1990</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">XXI, 916 S.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Unternehmensplanung</subfield><subfield code="0">(DE-588)4078609-2</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketingmanagement</subfield><subfield code="0">(DE-588)4168907-0</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Strategische Planung</subfield><subfield code="0">(DE-588)4309237-8</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketingstrategie</subfield><subfield code="0">(DE-588)4120697-6</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Strategisches Management</subfield><subfield code="0">(DE-588)4124261-0</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="655" ind1=" " ind2="7"><subfield code="8">1\p</subfield><subfield code="0">(DE-588)4522595-3</subfield><subfield code="a">Fallstudiensammlung</subfield><subfield code="2">gnd-content</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="1"><subfield code="a">Unternehmensplanung</subfield><subfield code="0">(DE-588)4078609-2</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="2"><subfield code="a">Strategische Planung</subfield><subfield code="0">(DE-588)4309237-8</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="1" ind2="0"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2="1"><subfield code="a">Strategisches Management</subfield><subfield code="0">(DE-588)4124261-0</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2=" "><subfield code="8">2\p</subfield><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="2" ind2="0"><subfield code="a">Marketingstrategie</subfield><subfield code="0">(DE-588)4120697-6</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="2" ind2=" "><subfield code="8">3\p</subfield><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="3" ind2="0"><subfield code="a">Marketingmanagement</subfield><subfield code="0">(DE-588)4168907-0</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="3" ind2=" "><subfield code="8">4\p</subfield><subfield code="5">DE-604</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-021682632</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">1\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">2\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">3\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">4\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield></record></collection>
genre	1\p (DE-588)4522595-3 Fallstudiensammlung gnd-content
genre_facet	Fallstudiensammlung
id	DE-604.BV026087785
illustrated	Not Illustrated
indexdate	2024-07-09T23:04:50Z
institution	BVB
isbn	0538802510
language	Undetermined
oai_aleph_id	oai:aleph.bib-bvb.de:BVB01-021682632
oclc_num	917560446
open_access_boolean
owner	DE-188
owner_facet	DE-188
physical	XXI, 916 S.
publishDate	1990
publishDateSearch	1990
publishDateSort	1990
publisher	South-Western Publ. Co.
record_format	marc
spelling	Jain, Subhash C. Verfasser aut Marketing planning & strategy Subhash C. Jain 3. ed. Cincinnati, Ohio <<[u.a.]>> South-Western Publ. Co. 1990 XXI, 916 S. txt rdacontent n rdamedia nc rdacarrier Unternehmensplanung (DE-588)4078609-2 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Strategische Planung (DE-588)4309237-8 gnd rswk-swf Marketingstrategie (DE-588)4120697-6 gnd rswk-swf Strategisches Management (DE-588)4124261-0 gnd rswk-swf 1\p (DE-588)4522595-3 Fallstudiensammlung gnd-content Marketing (DE-588)4037589-4 s Unternehmensplanung (DE-588)4078609-2 s Strategische Planung (DE-588)4309237-8 s DE-604 Strategisches Management (DE-588)4124261-0 s 2\p DE-604 Marketingstrategie (DE-588)4120697-6 s 3\p DE-604 Marketingmanagement (DE-588)4168907-0 s 4\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 4\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk
spellingShingle	Jain, Subhash C. Marketing planning & strategy Unternehmensplanung (DE-588)4078609-2 gnd Marketingmanagement (DE-588)4168907-0 gnd Marketing (DE-588)4037589-4 gnd Strategische Planung (DE-588)4309237-8 gnd Marketingstrategie (DE-588)4120697-6 gnd Strategisches Management (DE-588)4124261-0 gnd
subject_GND	(DE-588)4078609-2 (DE-588)4168907-0 (DE-588)4037589-4 (DE-588)4309237-8 (DE-588)4120697-6 (DE-588)4124261-0 (DE-588)4522595-3
title	Marketing planning & strategy
title_auth	Marketing planning & strategy
title_exact_search	Marketing planning & strategy
title_full	Marketing planning & strategy Subhash C. Jain
title_fullStr	Marketing planning & strategy Subhash C. Jain
title_full_unstemmed	Marketing planning & strategy Subhash C. Jain
title_short	Marketing planning & strategy
title_sort	marketing planning strategy
topic	Unternehmensplanung (DE-588)4078609-2 gnd Marketingmanagement (DE-588)4168907-0 gnd Marketing (DE-588)4037589-4 gnd Strategische Planung (DE-588)4309237-8 gnd Marketingstrategie (DE-588)4120697-6 gnd Strategisches Management (DE-588)4124261-0 gnd
topic_facet	Unternehmensplanung Marketingmanagement Marketing Strategische Planung Marketingstrategie Strategisches Management Fallstudiensammlung
work_keys_str_mv	AT jainsubhashc marketingplanningstrategy

Holdings

There is no print copy available.

Interlibrary loan Place Request Caution: Not in THWS collection!

MARC

Record in the Search Index

There is no print copy available.

Similar Items