Consumer behavior and marketing action:
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Cincinnati, Ohio
South-WesternCollege Publ.
1995
|
| Edition: | 5. ed., 2. [Dr.] |
| Subjects: | |
| Physical Description: | XX, 748 S. Ill., graph. Darst. |
| ISBN: | 0534925529 |
Staff View
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV024988697 | ||
| 003 | DE-604 | ||
| 005 | 00000000000000.0 | ||
| 007 | t | ||
| 008 | 100417s1995 ad|| |||| 00||| eng d | ||
| 020 | |a 0534925529 |9 0-534-92552-9 | ||
| 035 | |a (OCoLC)832366186 | ||
| 035 | |a (DE-599)BVBBV024988697 | ||
| 040 | |a DE-604 |b ger |e rakwb | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-11 | ||
| 082 | 0 | |a 658.8342 | |
| 084 | |a QW 300 |0 (DE-625)142175: |2 rvk | ||
| 100 | 1 | |a Assael, Henry |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Consumer behavior and marketing action |c Henry Assael |
| 250 | |a 5. ed., 2. [Dr.] | ||
| 264 | 1 | |a Cincinnati, Ohio |b South-WesternCollege Publ. |c 1995 | |
| 300 | |a XX, 748 S. |b Ill., graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Marktforschung |0 (DE-588)4037630-8 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Verbraucherverhalten |0 (DE-588)4062644-1 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Verbraucherverhalten |0 (DE-588)4062644-1 |D s |
| 689 | 0 | 1 | |a Marktforschung |0 (DE-588)4037630-8 |D s |
| 689 | 0 | |5 DE-604 | |
| 689 | 1 | 0 | |a Verbraucherverhalten |0 (DE-588)4062644-1 |D s |
| 689 | 1 | 1 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 1 | |8 1\p |5 DE-604 | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-019654466 | ||
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
Record in the Search Index
| _version_ | 1804142020456873984 |
|---|---|
| any_adam_object | |
| author | Assael, Henry |
| author_facet | Assael, Henry |
| author_role | aut |
| author_sort | Assael, Henry |
| author_variant | h a ha |
| building | Verbundindex |
| bvnumber | BV024988697 |
| classification_rvk | QW 300 |
| ctrlnum | (OCoLC)832366186 (DE-599)BVBBV024988697 |
| dewey-full | 658.8342 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8342 |
| dewey-search | 658.8342 |
| dewey-sort | 3658.8342 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 5. ed., 2. [Dr.] |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01385nam a2200409 c 4500</leader><controlfield tag="001">BV024988697</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">00000000000000.0</controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">100417s1995 ad|| |||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0534925529</subfield><subfield code="9">0-534-92552-9</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)832366186</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV024988697</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakwb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-11</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.8342</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QW 300</subfield><subfield code="0">(DE-625)142175:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Assael, Henry</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Consumer behavior and marketing action</subfield><subfield code="c">Henry Assael</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">5. ed., 2. [Dr.]</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Cincinnati, Ohio</subfield><subfield code="b">South-WesternCollege Publ.</subfield><subfield code="c">1995</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">XX, 748 S.</subfield><subfield code="b">Ill., graph. Darst.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marktforschung</subfield><subfield code="0">(DE-588)4037630-8</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Verbraucherverhalten</subfield><subfield code="0">(DE-588)4062644-1</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Verbraucherverhalten</subfield><subfield code="0">(DE-588)4062644-1</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="1"><subfield code="a">Marktforschung</subfield><subfield code="0">(DE-588)4037630-8</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="1" ind2="0"><subfield code="a">Verbraucherverhalten</subfield><subfield code="0">(DE-588)4062644-1</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2="1"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2=" "><subfield code="8">1\p</subfield><subfield code="5">DE-604</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-019654466</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">1\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield></record></collection> |
| id | DE-604.BV024988697 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T22:25:08Z |
| institution | BVB |
| isbn | 0534925529 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-019654466 |
| oclc_num | 832366186 |
| open_access_boolean | |
| owner | DE-11 |
| owner_facet | DE-11 |
| physical | XX, 748 S. Ill., graph. Darst. |
| publishDate | 1995 |
| publishDateSearch | 1995 |
| publishDateSort | 1995 |
| publisher | South-WesternCollege Publ. |
| record_format | marc |
| spelling | Assael, Henry Verfasser aut Consumer behavior and marketing action Henry Assael 5. ed., 2. [Dr.] Cincinnati, Ohio South-WesternCollege Publ. 1995 XX, 748 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketing (DE-588)4037589-4 gnd rswk-swf Marktforschung (DE-588)4037630-8 gnd rswk-swf Verbraucherverhalten (DE-588)4062644-1 gnd rswk-swf Verbraucherverhalten (DE-588)4062644-1 s Marktforschung (DE-588)4037630-8 s DE-604 Marketing (DE-588)4037589-4 s 1\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Assael, Henry Consumer behavior and marketing action Marketing (DE-588)4037589-4 gnd Marktforschung (DE-588)4037630-8 gnd Verbraucherverhalten (DE-588)4062644-1 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4037630-8 (DE-588)4062644-1 |
| title | Consumer behavior and marketing action |
| title_auth | Consumer behavior and marketing action |
| title_exact_search | Consumer behavior and marketing action |
| title_full | Consumer behavior and marketing action Henry Assael |
| title_fullStr | Consumer behavior and marketing action Henry Assael |
| title_full_unstemmed | Consumer behavior and marketing action Henry Assael |
| title_short | Consumer behavior and marketing action |
| title_sort | consumer behavior and marketing action |
| topic | Marketing (DE-588)4037589-4 gnd Marktforschung (DE-588)4037630-8 gnd Verbraucherverhalten (DE-588)4062644-1 gnd |
| topic_facet | Marketing Marktforschung Verbraucherverhalten |
| work_keys_str_mv | AT assaelhenry consumerbehaviorandmarketingaction |