Marketing Research: measurement and method ; a text with cases
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | Undetermined |
| Published: |
New York
Macmillan
1980
|
| Edition: | 2. ed. |
| Subjects: | |
| Physical Description: | 796 S. |
| ISBN: | 0024217603 0029796407 |
Staff View
MARC
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Record in the Search Index
| _version_ | 1804140106027630592 |
|---|---|
| any_adam_object | |
| author | Tull, Donald S. Hawkins, Del I. |
| author_facet | Tull, Donald S. Hawkins, Del I. |
| author_role | aut aut |
| author_sort | Tull, Donald S. |
| author_variant | d s t ds dst d i h di dih |
| building | Verbundindex |
| bvnumber | BV024693444 |
| ctrlnum | (OCoLC)832590222 (DE-599)BVBBV024693444 |
| dewey-full | 658.83 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.83 |
| dewey-search | 658.83 |
| dewey-sort | 3658.83 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 2. ed. |
| format | Book |
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| illustrated | Not Illustrated |
| indexdate | 2024-07-09T21:54:42Z |
| institution | BVB |
| isbn | 0024217603 0029796407 |
| language | Undetermined |
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| physical | 796 S. |
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| publishDate | 1980 |
| publishDateSearch | 1980 |
| publishDateSort | 1980 |
| publisher | Macmillan |
| record_format | marc |
| spelling | Tull, Donald S. Verfasser aut Marketing Research measurement and method ; a text with cases Donald S. Tull ; Del I. Hawkins 2. ed. New York Macmillan 1980 796 S. txt rdacontent n rdamedia nc rdacarrier Marketingforschung (DE-588)4200055-5 gnd rswk-swf Marktforschung (DE-588)4037630-8 gnd rswk-swf 1\p (DE-588)4151278-9 Einführung gnd-content 2\p (DE-588)4522595-3 Fallstudiensammlung gnd-content Marketingforschung (DE-588)4200055-5 s 3\p DE-604 Marktforschung (DE-588)4037630-8 s 4\p DE-604 Hawkins, Del I. Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 4\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Tull, Donald S. Hawkins, Del I. Marketing Research measurement and method ; a text with cases Marketingforschung (DE-588)4200055-5 gnd Marktforschung (DE-588)4037630-8 gnd |
| subject_GND | (DE-588)4200055-5 (DE-588)4037630-8 (DE-588)4151278-9 (DE-588)4522595-3 |
| title | Marketing Research measurement and method ; a text with cases |
| title_auth | Marketing Research measurement and method ; a text with cases |
| title_exact_search | Marketing Research measurement and method ; a text with cases |
| title_full | Marketing Research measurement and method ; a text with cases Donald S. Tull ; Del I. Hawkins |
| title_fullStr | Marketing Research measurement and method ; a text with cases Donald S. Tull ; Del I. Hawkins |
| title_full_unstemmed | Marketing Research measurement and method ; a text with cases Donald S. Tull ; Del I. Hawkins |
| title_short | Marketing Research |
| title_sort | marketing research measurement and method a text with cases |
| title_sub | measurement and method ; a text with cases |
| topic | Marketingforschung (DE-588)4200055-5 gnd Marktforschung (DE-588)4037630-8 gnd |
| topic_facet | Marketingforschung Marktforschung Einführung Fallstudiensammlung |
| work_keys_str_mv | AT tulldonalds marketingresearchmeasurementandmethodatextwithcases AT hawkinsdeli marketingresearchmeasurementandmethodatextwithcases |