Marketing research: text and cases
Gespeichert in:
Hauptverfasser: | , , |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Homewood, Ill.
Irwin
1977
|
Ausgabe: | 4. ed. |
Schlagworte: | |
Beschreibung: | XII, 692 S. graph. Darst. |
ISBN: | 0256018383 |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
---|---|---|---|
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007 | t | ||
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020 | |a 0256018383 |9 0-256-01838-3 | ||
035 | |a (OCoLC)916302223 | ||
035 | |a (DE-599)BVBBV024655101 | ||
040 | |a DE-604 |b ger |e rakwb | ||
041 | 0 | |a eng | |
049 | |a DE-83 |a DE-188 | ||
100 | 1 | |a Boyd, Harper W. |e Verfasser |0 (DE-588)127617833 |4 aut | |
245 | 1 | 0 | |a Marketing research |b text and cases |c Harper W. Boyd ; Ralph Westfall ; Stanley F. Stasch |
250 | |a 4. ed. | ||
264 | 1 | |a Homewood, Ill. |b Irwin |c 1977 | |
300 | |a XII, 692 S. |b graph. Darst. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
650 | 0 | 7 | |a Marktforschung |0 (DE-588)4037630-8 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Marketingforschung |0 (DE-588)4200055-5 |2 gnd |9 rswk-swf |
655 | 7 | |8 1\p |0 (DE-588)4522595-3 |a Fallstudiensammlung |2 gnd-content | |
689 | 0 | 0 | |a Marketingforschung |0 (DE-588)4200055-5 |D s |
689 | 0 | |8 2\p |5 DE-604 | |
689 | 1 | 0 | |a Marktforschung |0 (DE-588)4037630-8 |D s |
689 | 1 | |8 3\p |5 DE-604 | |
700 | 1 | |a Westfall, Ralph |e Verfasser |4 aut | |
700 | 1 | |a Stasch, Stanley F. |e Verfasser |4 aut | |
999 | |a oai:aleph.bib-bvb.de:BVB01-018066446 | ||
883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
883 | 1 | |8 2\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
883 | 1 | |8 3\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk |
Datensatz im Suchindex
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any_adam_object | |
author | Boyd, Harper W. Westfall, Ralph Stasch, Stanley F. |
author_GND | (DE-588)127617833 |
author_facet | Boyd, Harper W. Westfall, Ralph Stasch, Stanley F. |
author_role | aut aut aut |
author_sort | Boyd, Harper W. |
author_variant | h w b hw hwb r w rw s f s sf sfs |
building | Verbundindex |
bvnumber | BV024655101 |
ctrlnum | (OCoLC)916302223 (DE-599)BVBBV024655101 |
edition | 4. ed. |
format | Book |
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genre | 1\p (DE-588)4522595-3 Fallstudiensammlung gnd-content |
genre_facet | Fallstudiensammlung |
id | DE-604.BV024655101 |
illustrated | Illustrated |
indexdate | 2024-07-09T21:54:06Z |
institution | BVB |
isbn | 0256018383 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-018066446 |
oclc_num | 916302223 |
open_access_boolean | |
owner | DE-83 DE-188 |
owner_facet | DE-83 DE-188 |
physical | XII, 692 S. graph. Darst. |
publishDate | 1977 |
publishDateSearch | 1977 |
publishDateSort | 1977 |
publisher | Irwin |
record_format | marc |
spelling | Boyd, Harper W. Verfasser (DE-588)127617833 aut Marketing research text and cases Harper W. Boyd ; Ralph Westfall ; Stanley F. Stasch 4. ed. Homewood, Ill. Irwin 1977 XII, 692 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marktforschung (DE-588)4037630-8 gnd rswk-swf Marketingforschung (DE-588)4200055-5 gnd rswk-swf 1\p (DE-588)4522595-3 Fallstudiensammlung gnd-content Marketingforschung (DE-588)4200055-5 s 2\p DE-604 Marktforschung (DE-588)4037630-8 s 3\p DE-604 Westfall, Ralph Verfasser aut Stasch, Stanley F. Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Boyd, Harper W. Westfall, Ralph Stasch, Stanley F. Marketing research text and cases Marktforschung (DE-588)4037630-8 gnd Marketingforschung (DE-588)4200055-5 gnd |
subject_GND | (DE-588)4037630-8 (DE-588)4200055-5 (DE-588)4522595-3 |
title | Marketing research text and cases |
title_auth | Marketing research text and cases |
title_exact_search | Marketing research text and cases |
title_full | Marketing research text and cases Harper W. Boyd ; Ralph Westfall ; Stanley F. Stasch |
title_fullStr | Marketing research text and cases Harper W. Boyd ; Ralph Westfall ; Stanley F. Stasch |
title_full_unstemmed | Marketing research text and cases Harper W. Boyd ; Ralph Westfall ; Stanley F. Stasch |
title_short | Marketing research |
title_sort | marketing research text and cases |
title_sub | text and cases |
topic | Marktforschung (DE-588)4037630-8 gnd Marketingforschung (DE-588)4200055-5 gnd |
topic_facet | Marktforschung Marketingforschung Fallstudiensammlung |
work_keys_str_mv | AT boydharperw marketingresearchtextandcases AT westfallralph marketingresearchtextandcases AT staschstanleyf marketingresearchtextandcases |