APA-Zitierstil (7. Ausg.)

Fletcher, K. (1990). Marketing management and information technology. Prentice Hall.

Chicago-Zitierstil (17. Ausg.)

Fletcher, Keith. Marketing Management and Information Technology. New York <<[u.a.]>>: Prentice Hall, 1990.

MLA-Zitierstil (9. Ausg.)

Fletcher, Keith. Marketing Management and Information Technology. Prentice Hall, 1990.