APA (7th ed.) Citation

(1998). Relationship marketing for competitive advantage: Winning and keeping customers (1. publ., repr.). Butterworth-Heinemann.

Chicago Style (17th ed.) Citation

Relationship Marketing for Competitive Advantage: Winning and Keeping Customers. 1. publ., repr. Oxford [u.a.]: Butterworth-Heinemann, 1998.

MLA (9th ed.) Citation

Relationship Marketing for Competitive Advantage: Winning and Keeping Customers. 1. publ., repr. Butterworth-Heinemann, 1998.

Warning: These citations may not always be 100% accurate.