Die drei Todsünden des Testmarketings:
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | German |
| Published: |
Hamburg
Sample-Verl.
1975
|
| Series: | Vorträge zur Marktforschung
25 |
| Subjects: | |
| Physical Description: | 30 S. graph. Darst. |
Staff View
MARC
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Record in the Search Index
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| author_facet | Höger, Armin |
| author_role | aut |
| author_sort | Höger, Armin |
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| building | Verbundindex |
| bvnumber | BV024066549 |
| classification_rvk | QP 611 |
| ctrlnum | (OCoLC)753026841 (DE-599)BVBBV024066549 |
| discipline | Wirtschaftswissenschaften |
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| id | DE-604.BV024066549 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T21:49:51Z |
| institution | BVB |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-017935038 |
| oclc_num | 753026841 |
| open_access_boolean | |
| owner | DE-B170 DE-188 |
| owner_facet | DE-B170 DE-188 |
| physical | 30 S. graph. Darst. |
| publishDate | 1975 |
| publishDateSearch | 1975 |
| publishDateSort | 1975 |
| publisher | Sample-Verl. |
| record_format | marc |
| series | Vorträge zur Marktforschung |
| series2 | Vorträge zur Marktforschung |
| spelling | Höger, Armin Verfasser aut Die drei Todsünden des Testmarketings Höger Hamburg Sample-Verl. 1975 30 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Vorträge zur Marktforschung 25 Testmarkt (DE-588)4184833-0 gnd rswk-swf Testmarkt (DE-588)4184833-0 s DE-604 Vorträge zur Marktforschung 25 (DE-604)BV002792704 25 |
| spellingShingle | Höger, Armin Die drei Todsünden des Testmarketings Vorträge zur Marktforschung Testmarkt (DE-588)4184833-0 gnd |
| subject_GND | (DE-588)4184833-0 |
| title | Die drei Todsünden des Testmarketings |
| title_auth | Die drei Todsünden des Testmarketings |
| title_exact_search | Die drei Todsünden des Testmarketings |
| title_full | Die drei Todsünden des Testmarketings Höger |
| title_fullStr | Die drei Todsünden des Testmarketings Höger |
| title_full_unstemmed | Die drei Todsünden des Testmarketings Höger |
| title_short | Die drei Todsünden des Testmarketings |
| title_sort | die drei todsunden des testmarketings |
| topic | Testmarkt (DE-588)4184833-0 gnd |
| topic_facet | Testmarkt |
| volume_link | (DE-604)BV002792704 |
| work_keys_str_mv | AT hogerarmin diedreitodsundendestestmarketings |