Leading product innovation: accelerating growth in a product-based business
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| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York [u.a.]
Wiley
1999
|
| Subjects: | |
| Online Access: | Inhaltsverzeichnis |
| Physical Description: | XIII, 434 S. graph. Darst. |
| ISBN: | 0471345172 |
Staff View
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Record in the Search Index
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| adam_text | Contents
Preface vii
Acknowledgments xi
Chapter 1 Introduction 1
PART I Product Innovation—The Business Process
That Drives Growth
Chapter 2 Linking Product Innovation with
Business Growth 13
Chapter 3 Business Considerations for a
Single Product 40
Chapter 4 Time Dynamics of the Innovation Engine 60
PART II The Process of Product Innovation
Chapter 5 The Innovation Engine—
Fundamental Principles 85
Chapter 6 Operation of the Product
Innovation Process 118
Chapter 7 Project Management Considerations 154
v
vi CONTENTS
PART III Leading Product Innovation—
Upper Management Roles
Chapter 8 Leading, Managing, and Building the
Innovation Engine 197
Chapter 9 Managing Improvements to the
Innovation Process 251
PART IV Creating the Environment
Chapter 10 Organizational Vision—The Guiding
Force Field 283
Chapter 11 Leadership and the Creative Environment 310
PART V Measures of Success
Chapter 12 Measuring Product Innovation Performance 349
Chapter 13 Conclusion 414
Appendix A Mathematical Link between New Product
Investment and Revenue Growth 419
About the Authors 423
Index 425
|
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| indexdate | 2024-07-09T21:36:36Z |
| institution | BVB |
| isbn | 0471345172 |
| language | English |
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| spelling | Patterson, Marvin L. Verfasser aut Leading product innovation accelerating growth in a product-based business Marvin L. Patterson with John A. Fenoglio New York [u.a.] Wiley 1999 XIII, 434 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Produktinnovation (DE-588)4047346-6 gnd rswk-swf Unternehmen (DE-588)4061963-1 gnd rswk-swf Produktentwicklung (DE-588)4139402-1 gnd rswk-swf Innovationsmanagement (DE-588)4161817-8 gnd rswk-swf Produktentwicklung (DE-588)4139402-1 s Innovationsmanagement (DE-588)4161817-8 s DE-604 Produktinnovation (DE-588)4047346-6 s Unternehmen (DE-588)4061963-1 s Fenoglio, John A. Verfasser aut HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017419913&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Patterson, Marvin L. Fenoglio, John A. Leading product innovation accelerating growth in a product-based business Produktinnovation (DE-588)4047346-6 gnd Unternehmen (DE-588)4061963-1 gnd Produktentwicklung (DE-588)4139402-1 gnd Innovationsmanagement (DE-588)4161817-8 gnd |
| subject_GND | (DE-588)4047346-6 (DE-588)4061963-1 (DE-588)4139402-1 (DE-588)4161817-8 |
| title | Leading product innovation accelerating growth in a product-based business |
| title_auth | Leading product innovation accelerating growth in a product-based business |
| title_exact_search | Leading product innovation accelerating growth in a product-based business |
| title_full | Leading product innovation accelerating growth in a product-based business Marvin L. Patterson with John A. Fenoglio |
| title_fullStr | Leading product innovation accelerating growth in a product-based business Marvin L. Patterson with John A. Fenoglio |
| title_full_unstemmed | Leading product innovation accelerating growth in a product-based business Marvin L. Patterson with John A. Fenoglio |
| title_short | Leading product innovation |
| title_sort | leading product innovation accelerating growth in a product based business |
| title_sub | accelerating growth in a product-based business |
| topic | Produktinnovation (DE-588)4047346-6 gnd Unternehmen (DE-588)4061963-1 gnd Produktentwicklung (DE-588)4139402-1 gnd Innovationsmanagement (DE-588)4161817-8 gnd |
| topic_facet | Produktinnovation Unternehmen Produktentwicklung Innovationsmanagement |
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