Marketing: 1. Käuferverhalten, Marktforschung und Marketing-Prognosen
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | German |
| Veröffentlicht: |
Berlin [u.a.]
Springer
1996
|
| Ausgabe: | 3., vollständig überarb. und erw. Aufl. |
| Schriftenreihe: | Springer-Lehrbuch
|
| Schlagworte: | |
| Beschreibung: | XV, 377 S. Ill. |
| ISBN: | 3540608125 |
Internformat
MARC
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Datensatz im Suchindex
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| author | Berndt, Ralph 1947-2020 |
| author_GND | (DE-588)10901815X |
| author_facet | Berndt, Ralph 1947-2020 |
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| building | Verbundindex |
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| discipline | Wirtschaftswissenschaften |
| edition | 3., vollständig überarb. und erw. Aufl. |
| format | Book |
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| genre | (DE-588)4151278-9 Einführung gnd-content |
| genre_facet | Einführung |
| id | DE-604.BV023681544 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T21:33:39Z |
| institution | BVB |
| isbn | 3540608125 |
| language | German |
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| physical | XV, 377 S. Ill. |
| publishDate | 1996 |
| publishDateSearch | 1996 |
| publishDateSort | 1996 |
| publisher | Springer |
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| series2 | Springer-Lehrbuch |
| spelling | Berndt, Ralph 1947-2020 Verfasser (DE-588)10901815X aut Marketing 1. Käuferverhalten, Marktforschung und Marketing-Prognosen Ralph Berndt 3., vollständig überarb. und erw. Aufl. Berlin [u.a.] Springer 1996 XV, 377 S. Ill. txt rdacontent n rdamedia nc rdacarrier Springer-Lehrbuch (DE-588)4151278-9 Einführung gnd-content (DE-604)BV002756386 1 |
| spellingShingle | Berndt, Ralph 1947-2020 Marketing |
| subject_GND | (DE-588)4151278-9 |
| title | Marketing |
| title_auth | Marketing |
| title_exact_search | Marketing |
| title_full | Marketing 1. Käuferverhalten, Marktforschung und Marketing-Prognosen Ralph Berndt |
| title_fullStr | Marketing 1. Käuferverhalten, Marktforschung und Marketing-Prognosen Ralph Berndt |
| title_full_unstemmed | Marketing 1. Käuferverhalten, Marktforschung und Marketing-Prognosen Ralph Berndt |
| title_short | Marketing |
| title_sort | marketing kauferverhalten marktforschung und marketing prognosen |
| topic_facet | Einführung |
| volume_link | (DE-604)BV002756386 |
| work_keys_str_mv | AT berndtralph marketing1 |