Marketing research: text and cases
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Homewood, Ill. [u.a.]
Irwin
1972
|
| Ausgabe: | 3. ed., 1. pr. |
| Schlagworte: | |
| Beschreibung: | XV, 813 S. graph. Darst. |
Internformat
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Datensatz im Suchindex
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| building | Verbundindex |
| bvnumber | BV023537859 |
| classification_rvk | QP 611 |
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| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| edition | 3. ed., 1. pr. |
| format | Book |
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| genre | 1\p (DE-588)4522595-3 Fallstudiensammlung gnd-content |
| genre_facet | Fallstudiensammlung |
| id | DE-604.BV023537859 |
| illustrated | Illustrated |
| index_date | 2024-07-02T22:36:22Z |
| indexdate | 2024-07-09T21:24:10Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-016857035 |
| oclc_num | 915877087 |
| open_access_boolean | |
| owner | DE-521 DE-83 |
| owner_facet | DE-521 DE-83 |
| physical | XV, 813 S. graph. Darst. |
| psigel | TUB-nveb |
| publishDate | 1972 |
| publishDateSearch | 1972 |
| publishDateSort | 1972 |
| publisher | Irwin |
| record_format | marc |
| spelling | Boyd, Harper W. Verfasser (DE-588)127617833 aut Marketing research text and cases Harper W. Boyd ; Ralph Westfall 3. ed., 1. pr. Homewood, Ill. [u.a.] Irwin 1972 XV, 813 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marktforschung (DE-588)4037630-8 gnd rswk-swf Marketingforschung (DE-588)4200055-5 gnd rswk-swf 1\p (DE-588)4522595-3 Fallstudiensammlung gnd-content Marketingforschung (DE-588)4200055-5 s 2\p DE-604 Marktforschung (DE-588)4037630-8 s 3\p DE-604 Westfall, Ralph Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Boyd, Harper W. Westfall, Ralph Marketing research text and cases Marktforschung (DE-588)4037630-8 gnd Marketingforschung (DE-588)4200055-5 gnd |
| subject_GND | (DE-588)4037630-8 (DE-588)4200055-5 (DE-588)4522595-3 |
| title | Marketing research text and cases |
| title_auth | Marketing research text and cases |
| title_exact_search | Marketing research text and cases |
| title_exact_search_txtP | Marketing research text and cases |
| title_full | Marketing research text and cases Harper W. Boyd ; Ralph Westfall |
| title_fullStr | Marketing research text and cases Harper W. Boyd ; Ralph Westfall |
| title_full_unstemmed | Marketing research text and cases Harper W. Boyd ; Ralph Westfall |
| title_short | Marketing research |
| title_sort | marketing research text and cases |
| title_sub | text and cases |
| topic | Marktforschung (DE-588)4037630-8 gnd Marketingforschung (DE-588)4200055-5 gnd |
| topic_facet | Marktforschung Marketingforschung Fallstudiensammlung |
| work_keys_str_mv | AT boydharperw marketingresearchtextandcases AT westfallralph marketingresearchtextandcases |