The brand marketing book: creating, managing, and extending the value of your brand
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Lincolnwood, Ill.
NTC Business Books
2000
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| Subjects: | |
| Online Access: | Publisher description Table of contents |
| Item Description: | Includes bibliographical references (p. 237-240) and index |
| Physical Description: | XV, 247 S. Ill. 24 cm |
| ISBN: | 0844222577 |
Staff View
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| illustrated | Illustrated |
| index_date | 2024-07-02T22:32:59Z |
| indexdate | 2024-07-09T21:23:48Z |
| institution | BVB |
| isbn | 0844222577 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-016841970 |
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| physical | XV, 247 S. Ill. 24 cm |
| publishDate | 2000 |
| publishDateSearch | 2000 |
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| publisher | NTC Business Books |
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| spelling | Marconi, Joe Verfasser aut The brand marketing book creating, managing, and extending the value of your brand Joe Marconi. American Marketing Association Lincolnwood, Ill. NTC Business Books 2000 XV, 247 S. Ill. 24 cm txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references (p. 237-240) and index Brand name products -- Marketing Produktmarketing (DE-588)4134049-8 gnd rswk-swf Markenartikel (DE-588)4037584-5 gnd rswk-swf Markenartikel (DE-588)4037584-5 s Produktmarketing (DE-588)4134049-8 s DE-604 http://www.loc.gov/catdir/description/mh023/99023371.html Publisher description http://www.loc.gov/catdir/toc/mh023/99023371.html Table of contents |
| spellingShingle | Marconi, Joe The brand marketing book creating, managing, and extending the value of your brand Brand name products -- Marketing Produktmarketing (DE-588)4134049-8 gnd Markenartikel (DE-588)4037584-5 gnd |
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| title | The brand marketing book creating, managing, and extending the value of your brand |
| title_auth | The brand marketing book creating, managing, and extending the value of your brand |
| title_exact_search | The brand marketing book creating, managing, and extending the value of your brand |
| title_exact_search_txtP | The brand marketing book creating, managing, and extending the value of your brand |
| title_full | The brand marketing book creating, managing, and extending the value of your brand Joe Marconi. American Marketing Association |
| title_fullStr | The brand marketing book creating, managing, and extending the value of your brand Joe Marconi. American Marketing Association |
| title_full_unstemmed | The brand marketing book creating, managing, and extending the value of your brand Joe Marconi. American Marketing Association |
| title_short | The brand marketing book |
| title_sort | the brand marketing book creating managing and extending the value of your brand |
| title_sub | creating, managing, and extending the value of your brand |
| topic | Brand name products -- Marketing Produktmarketing (DE-588)4134049-8 gnd Markenartikel (DE-588)4037584-5 gnd |
| topic_facet | Brand name products -- Marketing Produktmarketing Markenartikel |
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