World Wide Web marketing: integrating the Web into your marketing strategy
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York <<[u.a.]>>
Wiley
1998
|
| Edition: | 2. ed. |
| Series: | Wiley computer publishing
|
| Subjects: | |
| Physical Description: | XXIII, 392 S. Ill. |
| ISBN: | 0471315613 |
Staff View
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Record in the Search Index
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| author | Sterne, Jim 1955- |
| author_GND | (DE-588)128395478 |
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| author_variant | j s js |
| building | Verbundindex |
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| callnumber-first | H - Social Science |
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| callnumber-subject | HF - Commerce |
| classification_rvk | QP 650 |
| ctrlnum | (OCoLC)632347177 (DE-599)BVBBV023518003 |
| dewey-full | 658.8/421 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/4 21 |
| dewey-search | 658.8/4 21 |
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| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| edition | 2. ed. |
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| illustrated | Illustrated |
| index_date | 2024-07-02T22:32:15Z |
| indexdate | 2025-04-10T12:01:20Z |
| institution | BVB |
| isbn | 0471315613 |
| language | English |
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| physical | XXIII, 392 S. Ill. |
| publishDate | 1998 |
| publishDateSearch | 1998 |
| publishDateSort | 1998 |
| publisher | Wiley |
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| series2 | Wiley computer publishing |
| spelling | Sterne, Jim 1955- Verfasser (DE-588)128395478 aut World Wide Web marketing integrating the Web into your marketing strategy Jim Sterne 2. ed. New York <<[u.a.]>> Wiley 1998 XXIII, 392 S. Ill. txt rdacontent n rdamedia nc rdacarrier Wiley computer publishing Internet marketing World Wide Web Internet Online-Marketing (DE-588)7706419-7 gnd rswk-swf Mehrgleisiger Vertrieb (DE-588)4725388-5 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Marketingstrategie (DE-588)4120697-6 gnd rswk-swf World Wide Web (DE-588)4363898-3 gnd rswk-swf World Wide Web (DE-588)4363898-3 s Marketing (DE-588)4037589-4 s DE-604 Marketingstrategie (DE-588)4120697-6 s Mehrgleisiger Vertrieb (DE-588)4725388-5 s Online-Marketing (DE-588)7706419-7 s 1\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Sterne, Jim 1955- World Wide Web marketing integrating the Web into your marketing strategy Internet marketing World Wide Web Internet Online-Marketing (DE-588)7706419-7 gnd Mehrgleisiger Vertrieb (DE-588)4725388-5 gnd Marketing (DE-588)4037589-4 gnd Marketingstrategie (DE-588)4120697-6 gnd World Wide Web (DE-588)4363898-3 gnd |
| subject_GND | (DE-588)7706419-7 (DE-588)4725388-5 (DE-588)4037589-4 (DE-588)4120697-6 (DE-588)4363898-3 |
| title | World Wide Web marketing integrating the Web into your marketing strategy |
| title_auth | World Wide Web marketing integrating the Web into your marketing strategy |
| title_exact_search | World Wide Web marketing integrating the Web into your marketing strategy |
| title_exact_search_txtP | World Wide Web marketing integrating the Web into your marketing strategy |
| title_full | World Wide Web marketing integrating the Web into your marketing strategy Jim Sterne |
| title_fullStr | World Wide Web marketing integrating the Web into your marketing strategy Jim Sterne |
| title_full_unstemmed | World Wide Web marketing integrating the Web into your marketing strategy Jim Sterne |
| title_short | World Wide Web marketing |
| title_sort | world wide web marketing integrating the web into your marketing strategy |
| title_sub | integrating the Web into your marketing strategy |
| topic | Internet marketing World Wide Web Internet Online-Marketing (DE-588)7706419-7 gnd Mehrgleisiger Vertrieb (DE-588)4725388-5 gnd Marketing (DE-588)4037589-4 gnd Marketingstrategie (DE-588)4120697-6 gnd World Wide Web (DE-588)4363898-3 gnd |
| topic_facet | Internet marketing World Wide Web Internet Online-Marketing Mehrgleisiger Vertrieb Marketing Marketingstrategie |
| work_keys_str_mv | AT sternejim worldwidewebmarketingintegratingthewebintoyourmarketingstrategy |