Adland: a global history of advertising
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
London
Kogan Page
2008
|
| Ausgabe: | Repr. |
| Schlagworte: | |
| Online-Zugang: | Table of contents only Publisher description Inhaltsverzeichnis |
| Beschreibung: | Includes bibliographical references (p. [269]-271) and index |
| Beschreibung: | X, 278 S. Ill. |
| ISBN: | 0749448377 |
Internformat
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Datensatz im Suchindex
| _version_ | 1804137322343563264 |
|---|---|
| adam_text | ADLAND / TUNGATE, MARK : 2007 TABLE OF CONTENTS /
INHALTSVERZEICHNIS PIONEERS OF PERSUASION FROM PROPAGANDA TO SOAP
MADISON AVENUE ARISTOCRACY CREATIVE REVOLUTIONARIES THE CHICAGO WAY THE
BRIT PACK EIGHTIES EXTRAVAGANCE THE FRENCH CONNECTION EUROPEAN ICONS
MEDIA SPINS OFF CONSOLIDATION INCORPORATED JAPANESE GIANTS THE
ALTERNATIVES DOTCOM BOOM AND BUST LATIN SPIRIT INTERNATIONAL OUTPOSTS
SHOOTING STARS CONTROVERSY IN CANNES NEW FRONTIERS THE AGENCY OF THE
FUTURE . DIESES SCHRIFTSTUECK WURDE MASCHINELL ERZEUGT.
|
| adam_txt |
ADLAND / TUNGATE, MARK : 2007 TABLE OF CONTENTS /
INHALTSVERZEICHNIS PIONEERS OF PERSUASION FROM PROPAGANDA TO SOAP
MADISON AVENUE ARISTOCRACY CREATIVE REVOLUTIONARIES THE CHICAGO WAY THE
BRIT PACK EIGHTIES EXTRAVAGANCE THE FRENCH CONNECTION EUROPEAN ICONS
MEDIA SPINS OFF CONSOLIDATION INCORPORATED JAPANESE GIANTS THE
ALTERNATIVES DOTCOM BOOM AND BUST LATIN SPIRIT INTERNATIONAL OUTPOSTS
SHOOTING STARS CONTROVERSY IN CANNES NEW FRONTIERS THE AGENCY OF THE
FUTURE . DIESES SCHRIFTSTUECK WURDE MASCHINELL ERZEUGT. |
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| author_role | aut |
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| author_variant | m t mt |
| building | Verbundindex |
| bvnumber | BV023076660 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5823 |
| callnumber-raw | HF5823 |
| callnumber-search | HF5823 |
| callnumber-sort | HF 45823 |
| callnumber-subject | HF - Commerce |
| classification_rvk | AP 17250 |
| ctrlnum | (OCoLC)844785314 (DE-599)BVBBV023076660 |
| dewey-full | 659.109 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.109 |
| dewey-search | 659.109 |
| dewey-sort | 3659.109 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Allgemeines Wirtschaftswissenschaften |
| discipline_str_mv | Allgemeines Wirtschaftswissenschaften |
| edition | Repr. |
| era | Geschichte gnd Geschichte 1842-2013 gnd |
| era_facet | Geschichte Geschichte 1842-2013 |
| format | Book |
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| spelling | Tungate, Mark 1967- Verfasser (DE-588)130822310 aut Adland a global history of advertising Mark Tungate Ad land Repr. London Kogan Page 2008 X, 278 S. Ill. txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references (p. [269]-271) and index Geschichte gnd rswk-swf Geschichte 1842-2013 gnd rswk-swf Geschichte Advertising History Werbung (DE-588)4065541-6 gnd rswk-swf Werbung (DE-588)4065541-6 s Geschichte z DE-604 Geschichte 1842-2013 z 1\p DE-604 http://www.loc.gov/catdir/toc/ecip0716/2007016432.html Table of contents only http://www.loc.gov/catdir/enhancements/fy0715/2007016432-d.html Publisher description LoC Fremddatenuebernahme application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016279742&sequence=000007&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Tungate, Mark 1967- Adland a global history of advertising Geschichte Advertising History Werbung (DE-588)4065541-6 gnd |
| subject_GND | (DE-588)4065541-6 |
| title | Adland a global history of advertising |
| title_alt | Ad land |
| title_auth | Adland a global history of advertising |
| title_exact_search | Adland a global history of advertising |
| title_exact_search_txtP | Adland a global history of advertising |
| title_full | Adland a global history of advertising Mark Tungate |
| title_fullStr | Adland a global history of advertising Mark Tungate |
| title_full_unstemmed | Adland a global history of advertising Mark Tungate |
| title_short | Adland |
| title_sort | adland a global history of advertising |
| title_sub | a global history of advertising |
| topic | Geschichte Advertising History Werbung (DE-588)4065541-6 gnd |
| topic_facet | Geschichte Advertising History Werbung |
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| work_keys_str_mv | AT tungatemark adlandaglobalhistoryofadvertising AT tungatemark adland |