Quantitative research methods for communication: a hands-on approach
Gespeichert in:
| Format: | Buch |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
New York [u.a.]
Oxford University Press
c2008
|
| Schlagworte: | |
| Online-Zugang: | Table of contents only Inhaltsverzeichnis |
| Beschreibung: | Includes bibliographical references |
| Beschreibung: | XI, 537 S. graph. Darst. 1 CD-ROM ; 12 cm |
| ISBN: | 9780195337471 |
Internformat
MARC
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Datensatz im Suchindex
| _version_ | 1804137314202419200 |
|---|---|
| adam_text | CONTENTS
Preface vii
chapter 1 An Introduction to Communication Research 1
CHAPTER2 Empirical Research 11
chapter 3 Research Ethics 23
chapter 4 Searching for Previous Research and APA Style 42
CHAPTER 5 Research Structure and Literature Reviews 75
CHAPTER 6 Variables 103
CHAPTER 7 Communication Variables 118
CHAPTER 8 Descriptive Statistics 144
chapter 9 Measurement 167
chapter 10 Reliability and Validity 187
chapter 11 Survey Research 213
chapter 12 Content Analysis 243
chapter 13 Experimental Design 257
chapter 14 Sampling Methods 281
chapter 15 Hypothesis Testing 296
chapter 16 Chi-Square (x2) Test of Independence 313
chapter 17 Independent Samples t-Tests 334
chapter 18 One-Way Analysis of Variance (ANOVA) 351
chapter 19 Correlation 374
vi CONTENTS
chapter 20 Regression 395
chapter 21 Advanced Statistical Procedures 413
chapter 22 Presenting Research 433
Appendix A Qualitative Research 449
Appendix B Textbook Questionnaire 487
Appendix C Case Study: McCroskey, Richmond, and Johnson (2003) 493
Glossary 501
Index 517
|
| adam_txt |
CONTENTS
Preface vii
chapter 1 An Introduction to Communication Research 1
CHAPTER2 Empirical Research 11
chapter 3 Research Ethics 23
chapter 4 Searching for Previous Research and APA Style 42
CHAPTER 5 Research Structure and Literature Reviews 75
CHAPTER 6 Variables 103
CHAPTER 7 Communication Variables 118
CHAPTER 8 Descriptive Statistics 144
chapter 9 Measurement 167
chapter 10 Reliability and Validity 187
chapter 11 Survey Research 213
chapter 12 Content Analysis 243
chapter 13 Experimental Design 257
chapter 14 Sampling Methods 281
chapter 15 Hypothesis Testing 296
chapter 16 Chi-Square (x2) Test of Independence 313
chapter 17 Independent Samples t-Tests 334
chapter 18 One-Way Analysis of Variance (ANOVA) 351
chapter 19 Correlation 374
vi CONTENTS
chapter 20 Regression 395
chapter 21 Advanced Statistical Procedures 413
chapter 22 Presenting Research 433
Appendix A Qualitative Research 449
Appendix B Textbook Questionnaire 487
Appendix C Case Study: McCroskey, Richmond, and Johnson (2003) 493
Glossary 501
Index 517 |
| any_adam_object | 1 |
| any_adam_object_boolean | 1 |
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| callnumber-subject | P - Philology and Linguistics |
| classification_rvk | AP 12350 |
| ctrlnum | (OCoLC)123350068 (DE-599)DNB 2007015837 |
| dewey-full | 302.207/2 |
| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 302 - Social interaction |
| dewey-raw | 302.207/2 |
| dewey-search | 302.207/2 |
| dewey-sort | 3302.207 12 |
| dewey-tens | 300 - Social sciences |
| discipline | Allgemeines Soziologie |
| discipline_str_mv | Allgemeines Soziologie |
| format | Book |
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| id | DE-604.BV023070995 |
| illustrated | Illustrated |
| index_date | 2024-07-02T19:33:01Z |
| indexdate | 2024-07-09T21:10:19Z |
| institution | BVB |
| isbn | 9780195337471 |
| language | English |
| lccn | 2007015837 |
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| physical | XI, 537 S. graph. Darst. 1 CD-ROM ; 12 cm |
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| spelling | Quantitative research methods for communication a hands-on approach Jason S. Wrench ... [et al.] New York [u.a.] Oxford University Press c2008 XI, 537 S. graph. Darst. 1 CD-ROM ; 12 cm txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references Communication Research Methodology Empirische Sozialforschung (DE-588)4014606-6 gnd rswk-swf Kommunikationsforschung (DE-588)4114259-7 gnd rswk-swf Quantitative Methode (DE-588)4232139-6 gnd rswk-swf Kommunikationswissenschaft (DE-588)4120588-1 gnd rswk-swf Kommunikationsforschung (DE-588)4114259-7 s Quantitative Methode (DE-588)4232139-6 s DE-604 Kommunikationswissenschaft (DE-588)4120588-1 s Empirische Sozialforschung (DE-588)4014606-6 s DE-188 Wrench, Jason S. Sonstige oth http://www.loc.gov/catdir/toc/ecip0715/2007015837.html Table of contents only HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016274141&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Quantitative research methods for communication a hands-on approach Communication Research Methodology Empirische Sozialforschung (DE-588)4014606-6 gnd Kommunikationsforschung (DE-588)4114259-7 gnd Quantitative Methode (DE-588)4232139-6 gnd Kommunikationswissenschaft (DE-588)4120588-1 gnd |
| subject_GND | (DE-588)4014606-6 (DE-588)4114259-7 (DE-588)4232139-6 (DE-588)4120588-1 |
| title | Quantitative research methods for communication a hands-on approach |
| title_auth | Quantitative research methods for communication a hands-on approach |
| title_exact_search | Quantitative research methods for communication a hands-on approach |
| title_exact_search_txtP | Quantitative research methods for communication a hands-on approach |
| title_full | Quantitative research methods for communication a hands-on approach Jason S. Wrench ... [et al.] |
| title_fullStr | Quantitative research methods for communication a hands-on approach Jason S. Wrench ... [et al.] |
| title_full_unstemmed | Quantitative research methods for communication a hands-on approach Jason S. Wrench ... [et al.] |
| title_short | Quantitative research methods for communication |
| title_sort | quantitative research methods for communication a hands on approach |
| title_sub | a hands-on approach |
| topic | Communication Research Methodology Empirische Sozialforschung (DE-588)4014606-6 gnd Kommunikationsforschung (DE-588)4114259-7 gnd Quantitative Methode (DE-588)4232139-6 gnd Kommunikationswissenschaft (DE-588)4120588-1 gnd |
| topic_facet | Communication Research Methodology Empirische Sozialforschung Kommunikationsforschung Quantitative Methode Kommunikationswissenschaft |
| url | http://www.loc.gov/catdir/toc/ecip0715/2007015837.html http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016274141&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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