Branding in Asia: the creation, development, and management of Asian brands for the global market
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Singapore [u.a.]
Wiley
2001
|
| Edition: | Rev. ed. |
| Subjects: | |
| Physical Description: | XIII, 291 S. Ill., graph. Darst. |
| ISBN: | 0471479101 |
Staff View
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| illustrated | Illustrated |
| index_date | 2024-07-02T19:13:19Z |
| indexdate | 2024-07-09T21:09:10Z |
| institution | BVB |
| isbn | 0471479101 |
| language | English |
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| physical | XIII, 291 S. Ill., graph. Darst. |
| publishDate | 2001 |
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| publisher | Wiley |
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| spelling | Temporal, Paul Verfasser aut Branding in Asia the creation, development, and management of Asian brands for the global market Paul Temporal Rev. ed. Singapore [u.a.] Wiley 2001 XIII, 291 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Branding (Marketing) Asia Case studies Competition, International Case studies Markenartikel (DE-588)4037584-5 gnd rswk-swf Asien Asien (DE-588)4003217-6 gnd rswk-swf (DE-588)4522595-3 Fallstudiensammlung gnd-content Asien (DE-588)4003217-6 g Markenartikel (DE-588)4037584-5 s DE-604 |
| spellingShingle | Temporal, Paul Branding in Asia the creation, development, and management of Asian brands for the global market Branding (Marketing) Asia Case studies Competition, International Case studies Markenartikel (DE-588)4037584-5 gnd |
| subject_GND | (DE-588)4037584-5 (DE-588)4003217-6 (DE-588)4522595-3 |
| title | Branding in Asia the creation, development, and management of Asian brands for the global market |
| title_auth | Branding in Asia the creation, development, and management of Asian brands for the global market |
| title_exact_search | Branding in Asia the creation, development, and management of Asian brands for the global market |
| title_exact_search_txtP | Branding in Asia the creation, development, and management of Asian brands for the global market |
| title_full | Branding in Asia the creation, development, and management of Asian brands for the global market Paul Temporal |
| title_fullStr | Branding in Asia the creation, development, and management of Asian brands for the global market Paul Temporal |
| title_full_unstemmed | Branding in Asia the creation, development, and management of Asian brands for the global market Paul Temporal |
| title_short | Branding in Asia |
| title_sort | branding in asia the creation development and management of asian brands for the global market |
| title_sub | the creation, development, and management of Asian brands for the global market |
| topic | Branding (Marketing) Asia Case studies Competition, International Case studies Markenartikel (DE-588)4037584-5 gnd |
| topic_facet | Branding (Marketing) Asia Case studies Competition, International Case studies Markenartikel Asien Fallstudiensammlung |
| work_keys_str_mv | AT temporalpaul brandinginasiathecreationdevelopmentandmanagementofasianbrandsfortheglobalmarket |