The emerging markets century: how a new breed of world-class companies is overtaking the world
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
London [u.a.]
Simon & Schuster
2007
|
| Subjects: | |
| Online Access: | Inhaltsverzeichnis |
| Physical Description: | IX, 374 S. graph. Darst. |
| ISBN: | 9781847370303 1847370306 |
Staff View
MARC
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| 650 | 4 | |a Multinationales Unternehmen | |
| 650 | 4 | |a Globalization |x Economic aspects | |
| 650 | 4 | |a International business enterprises |z Developing countries |v Case studies | |
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Record in the Search Index
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| adam_text | Contents
Introduction: The Emergence of Emerging Markets 1
Parti
GLOBALIZATION HAS NO BORDERS
Chapter 1: Who s Next? 9
How emerging multinationals you ve never heard of could eat
your lunch, take your job, or possibly be your next business
partner or employer
Chapter 2: Against the Odds 28
The strategies that propelled twenty five emerging multination¬
als into world class corporations
Part II
THE NEW BREED: TWENTY FIVE WORLD CLASS
EMERGING MULTINATIONALS
Chapter 3: From Under the Radar Screen: Building
Emerging Global Brands 59
Samsung and Concha y Toro are setting new trends
Chapter 4: Other Roads to Brand Leadership: Buy It or It
May Drop in Your Lap 82
Lenovo buys IBM ThinkPad, Haier tries to buy Maytag, and
Corona Beer has its accidental iconic brand
Chapter 5: China s Largest Exporters... Are Taiwanese: 99
Building a Global Presence Behind a Veil of Anonymity
Hon Hai and Yue Yuen make your computers, cell phones,
and shoes
vii
viii Contents
Chapter 6: From Imitators to Innovators 119
Taiwan s TSMC and High Tech Computer win by reinventing
industries and products
Chapter 7: Your Next Global Employer? 140
Hyundai and CEMEX want to be close to their customers
everywhere
Chapter 8: Turning the Outsourcing Model Upside Down 163
Brazilian plane maker Embraer stays in the driver s seat with
suppliers in the developed world
Chapter 9: Commodity Producers that Redefined their
Industries 183
Aracruz, CVRD, and POSCO defied conventional
wisdom ... and the odds
Chapter 10: Alternative Energy Producers 205
South Africa s Sasol makes oil out of coal and gas, Brazil s cars
use biofuels, and Argentina s Tenaris makes pipes seamless
enough to be used deep under the ocean or in Arctic climates
Chapter 11: The Revolution in Cheap Brainpower 227
India s Infosys and Ranbaxy transform the worlds of software
design and generics
Chapter 12: New Global Media Stars 248
Mexico s Televisa, India s Bollywood, and Korea s game makers appeal
to worldwide audiences
Part III
TURNING THREATS INTO OPPORTUNITIES
Chapter 13: A Creative Response 271
Don t be defensive or stick your head in the sand—develop new
policies and strategies
Contents ix
Part IV
AN INVESTOR S RESOURCE
Chapter 14: Investing in the Emerging Markets Century:
Ten Rules 293
A long time investor looks at pride and prejudice in emerging
market investing
Appendix: Financial Profiles of 25 World Class Emerging
Multinationals 321
Notes 349
Bibliography 359
Acknowledgments 361
Index 363
|
| adam_txt |
Contents
Introduction: The Emergence of Emerging Markets 1
Parti
GLOBALIZATION HAS NO BORDERS
Chapter 1: Who's Next? 9
How emerging multinationals you've never heard of could eat
your lunch, take your job, or possibly be your next business
partner or employer
Chapter 2: Against the Odds 28
The strategies that propelled twenty five emerging multination¬
als into world class corporations
Part II
THE NEW BREED: TWENTY FIVE WORLD CLASS
EMERGING MULTINATIONALS
Chapter 3: From Under the Radar Screen: Building
Emerging Global Brands 59
Samsung and Concha y Toro are setting new trends
Chapter 4: Other Roads to Brand Leadership: Buy It or It
May Drop in Your Lap 82
Lenovo buys IBM ThinkPad, Haier tries to buy Maytag, and
Corona Beer has its accidental iconic brand
Chapter 5: China's Largest Exporters. Are Taiwanese: 99
Building a Global Presence Behind a Veil of Anonymity
Hon Hai and Yue Yuen make your computers, cell phones,
and shoes
vii
viii Contents
Chapter 6: From Imitators to Innovators 119
Taiwan's TSMC and High Tech Computer win by reinventing
industries and products
Chapter 7: Your Next Global Employer? 140
Hyundai and CEMEX want to be close to their customers
everywhere
Chapter 8: Turning the Outsourcing Model Upside Down 163
Brazilian plane maker Embraer stays in the driver's seat with
suppliers in the developed world
Chapter 9: Commodity Producers that Redefined their
Industries 183
Aracruz, CVRD, and POSCO defied conventional
wisdom . and the odds
Chapter 10: Alternative Energy Producers 205
South Africa's Sasol makes oil out of coal and gas, Brazil's cars
use biofuels, and Argentina's Tenaris makes pipes seamless
enough to be used deep under the ocean or in Arctic climates
Chapter 11: The Revolution in Cheap Brainpower 227
India's Infosys and Ranbaxy transform the worlds of software
design and generics
Chapter 12: New Global Media Stars 248
Mexico's Televisa, India's Bollywood, and Korea's game makers appeal
to worldwide audiences
Part III
TURNING THREATS INTO OPPORTUNITIES
Chapter 13: A Creative Response 271
Don't be defensive or stick your head in the sand—develop new
policies and strategies
Contents ix
Part IV
AN INVESTOR'S RESOURCE
Chapter 14: Investing in the Emerging Markets Century:
Ten Rules 293
A long time investor looks at pride and prejudice in emerging
market investing
Appendix: Financial Profiles of 25 World Class Emerging
Multinationals 321
Notes 349
Bibliography 359
Acknowledgments 361
Index 363 |
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| illustrated | Illustrated |
| index_date | 2024-07-02T18:55:23Z |
| indexdate | 2024-07-09T21:07:58Z |
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| isbn | 9781847370303 1847370306 |
| language | English |
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| spelling | Agtmael, Antoine W. van Verfasser aut The emerging markets century how a new breed of world-class companies is overtaking the world Antoine van Agtmael London [u.a.] Simon & Schuster 2007 IX, 374 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Entwicklungsländer Globalisierung Multinationales Unternehmen Globalization Economic aspects International business enterprises Developing countries Case studies Investments Developing countries Emerging Market (DE-588)4398432-0 gnd rswk-swf Multinationales Unternehmen (DE-588)4075092-9 gnd rswk-swf (DE-588)4522595-3 Fallstudiensammlung gnd-content Multinationales Unternehmen (DE-588)4075092-9 s Emerging Market (DE-588)4398432-0 s DE-604 HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016138398&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Agtmael, Antoine W. van The emerging markets century how a new breed of world-class companies is overtaking the world Entwicklungsländer Globalisierung Multinationales Unternehmen Globalization Economic aspects International business enterprises Developing countries Case studies Investments Developing countries Emerging Market (DE-588)4398432-0 gnd Multinationales Unternehmen (DE-588)4075092-9 gnd |
| subject_GND | (DE-588)4398432-0 (DE-588)4075092-9 (DE-588)4522595-3 |
| title | The emerging markets century how a new breed of world-class companies is overtaking the world |
| title_auth | The emerging markets century how a new breed of world-class companies is overtaking the world |
| title_exact_search | The emerging markets century how a new breed of world-class companies is overtaking the world |
| title_exact_search_txtP | The emerging markets century how a new breed of world-class companies is overtaking the world |
| title_full | The emerging markets century how a new breed of world-class companies is overtaking the world Antoine van Agtmael |
| title_fullStr | The emerging markets century how a new breed of world-class companies is overtaking the world Antoine van Agtmael |
| title_full_unstemmed | The emerging markets century how a new breed of world-class companies is overtaking the world Antoine van Agtmael |
| title_short | The emerging markets century |
| title_sort | the emerging markets century how a new breed of world class companies is overtaking the world |
| title_sub | how a new breed of world-class companies is overtaking the world |
| topic | Entwicklungsländer Globalisierung Multinationales Unternehmen Globalization Economic aspects International business enterprises Developing countries Case studies Investments Developing countries Emerging Market (DE-588)4398432-0 gnd Multinationales Unternehmen (DE-588)4075092-9 gnd |
| topic_facet | Entwicklungsländer Globalisierung Multinationales Unternehmen Globalization Economic aspects International business enterprises Developing countries Case studies Investments Developing countries Emerging Market Fallstudiensammlung |
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