"This book boldly unsettles the idea of globalization as a recent phenomenon - and one driven solely by Western interests - by offering a compelling new perspective on global interconnectivity in the nineteenth century. Jeremy Prestholdt examines East African consumers' changing desires fo...

Ausführliche Beschreibung

Bibliographische Detailangaben

1. Verfasser:	Prestholdt, Jeremy ca. 20./21. Jh (VerfasserIn)
Format:	Buch
Sprache:	English
Veröffentlicht:	Berkeley [u.a.] Univ. of California Press 2008
Schriftenreihe:	The California world history library 6
Schlagworte:	Geschichte 1780-1900 Globalisierung Consumer behavior > Africa, Eastern Globalization > Africa, Eastern Verbraucherverhalten Ostafrika
Online-Zugang:	Table of contents only
Zusammenfassung:	"This book boldly unsettles the idea of globalization as a recent phenomenon - and one driven solely by Western interests - by offering a compelling new perspective on global interconnectivity in the nineteenth century. Jeremy Prestholdt examines East African consumers' changing desires for material goods from around the world in an era of sweeping social and economic change. Exploring complex webs of local consumer demands that affected patterns of exchange and production as far away as India and the United States, the book challenges presumptions that Africa's global relationships have always been dictated by outsiders. Full of rich and often-surprising vignettes that outline forgotten trajectories of global trade and consumption, it powerfully demonstrates how contemporary globalization is foreshadowed in deep histories of intersecting and reciprocal relationships across vast distances." -- Book cover.
Beschreibung:	Includes bibliographical references and index
Beschreibung:	XIV, 273 S. Ill.
ISBN:	9780520254244 9780520254237