Conjoint-Analyse: Leitfaden zur kundenwertorientierten Produktentwicklung mittels Conjoint-Analysen
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Bibliographic Details
Main Author: Wildemann, Horst 1942- (Author)
Format: Book
Language:German
Published: München TCW Transfer-Centrum 2007
Edition:3. Aufl.
Series:Leitfaden 91
Subjects:
Physical Description:329 S. Ill., graph. Darst.

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