Reformy Petra I i vozniknovenie rossijskoj reklamy: monografija
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Main Author: | |
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Format: | Book |
Language: | Russian |
Published: |
Čeljabinsk
Čeljabinskaja Gosudarstvennaja Akad. Kulʹtury i Iskusstv"
2005
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Subjects: | |
Online Access: | Inhaltsverzeichnis |
Item Description: | In kyrill. Schr., russ. - Literaturverz. S. 216 - 229 |
Physical Description: | 230 S. zahlr. Ill. |
ISBN: | 5948390322 |
Staff View
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adam_text |
ОГЛАВЛЕНИЕ
Предисловие. В. Л. Музыкант
.,.3
Введение
.,.14
Глава
1.
Военно-политические изменения в России
и роль политической пропаганды и рекламы
.18
Глава
2.
Социально-экономические изменения в
книгоиздательской деятельности и роль
рекламы в распространении книги
.109
Глава
3.
Изменения в светской и культурно-досуговой
сферах и место в них рекламы
.134
Заключение
.164
Примечания
.167
Хронология событий, связанных с рекламой
.195
Художники и граверы
.205
Краткий словарь терминов
.208
Список сокращений
.212
Список иллюстраций
.213
Список литературы
.216
230 |
adam_txt |
ОГЛАВЛЕНИЕ
Предисловие. В. Л. Музыкант
.,.3
Введение
.,.14
Глава
1.
Военно-политические изменения в России
и роль политической пропаганды и рекламы
.18
Глава
2.
Социально-экономические изменения в
книгоиздательской деятельности и роль
рекламы в распространении книги
.109
Глава
3.
Изменения в светской и культурно-досуговой
сферах и место в них рекламы
.134
Заключение
.164
Примечания
.167
Хронология событий, связанных с рекламой
.195
Художники и граверы
.205
Краткий словарь терминов
.208
Список сокращений
.212
Список иллюстраций
.213
Список литературы
.216
230 |
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author | Čebotarev, Anatolij Michajlovič |
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era | Geschichte 1700-1725 gnd |
era_facet | Geschichte 1700-1725 |
format | Book |
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geographic | Russland (DE-588)4076899-5 gnd |
geographic_facet | Russland |
id | DE-604.BV022478034 |
illustrated | Illustrated |
index_date | 2024-07-02T17:47:18Z |
indexdate | 2024-07-31T00:50:09Z |
institution | BVB |
isbn | 5948390322 |
language | Russian |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-015685418 |
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owner_facet | DE-12 |
physical | 230 S. zahlr. Ill. |
publishDate | 2005 |
publishDateSearch | 2005 |
publishDateSort | 2005 |
publisher | Čeljabinskaja Gosudarstvennaja Akad. Kulʹtury i Iskusstv" |
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spelling | Čebotarev, Anatolij Michajlovič Verfasser (DE-588)133655466 aut Reformy Petra I i vozniknovenie rossijskoj reklamy monografija A. M. Čebotarëv Čeljabinsk Čeljabinskaja Gosudarstvennaja Akad. Kulʹtury i Iskusstv" 2005 230 S. zahlr. Ill. txt rdacontent n rdamedia nc rdacarrier In kyrill. Schr., russ. - Literaturverz. S. 216 - 229 Peter I. Russland, Zar 1672-1725 (DE-588)118592955 gnd rswk-swf Geschichte 1700-1725 gnd rswk-swf Reform (DE-588)4115716-3 gnd rswk-swf Reformpolitik (DE-588)4048960-7 gnd rswk-swf Politische Werbung (DE-588)4129440-3 gnd rswk-swf Werbung (DE-588)4065541-6 gnd rswk-swf Russland (DE-588)4076899-5 gnd rswk-swf Peter I. Russland, Zar 1672-1725 (DE-588)118592955 p Russland (DE-588)4076899-5 g Reformpolitik (DE-588)4048960-7 s Politische Werbung (DE-588)4129440-3 s DE-604 Reform (DE-588)4115716-3 s Werbung (DE-588)4065541-6 s Geschichte 1700-1725 z Digitalisierung BSBMuenchen application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015685418&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
spellingShingle | Čebotarev, Anatolij Michajlovič Reformy Petra I i vozniknovenie rossijskoj reklamy monografija Peter I. Russland, Zar 1672-1725 (DE-588)118592955 gnd Reform (DE-588)4115716-3 gnd Reformpolitik (DE-588)4048960-7 gnd Politische Werbung (DE-588)4129440-3 gnd Werbung (DE-588)4065541-6 gnd |
subject_GND | (DE-588)118592955 (DE-588)4115716-3 (DE-588)4048960-7 (DE-588)4129440-3 (DE-588)4065541-6 (DE-588)4076899-5 |
title | Reformy Petra I i vozniknovenie rossijskoj reklamy monografija |
title_auth | Reformy Petra I i vozniknovenie rossijskoj reklamy monografija |
title_exact_search | Reformy Petra I i vozniknovenie rossijskoj reklamy monografija |
title_exact_search_txtP | Reformy Petra I i vozniknovenie rossijskoj reklamy monografija |
title_full | Reformy Petra I i vozniknovenie rossijskoj reklamy monografija A. M. Čebotarëv |
title_fullStr | Reformy Petra I i vozniknovenie rossijskoj reklamy monografija A. M. Čebotarëv |
title_full_unstemmed | Reformy Petra I i vozniknovenie rossijskoj reklamy monografija A. M. Čebotarëv |
title_short | Reformy Petra I i vozniknovenie rossijskoj reklamy |
title_sort | reformy petra i i vozniknovenie rossijskoj reklamy monografija |
title_sub | monografija |
topic | Peter I. Russland, Zar 1672-1725 (DE-588)118592955 gnd Reform (DE-588)4115716-3 gnd Reformpolitik (DE-588)4048960-7 gnd Politische Werbung (DE-588)4129440-3 gnd Werbung (DE-588)4065541-6 gnd |
topic_facet | Peter I. Russland, Zar 1672-1725 Reform Reformpolitik Politische Werbung Werbung Russland |
url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015685418&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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