Gabler-Kompakt-Lexikon Marketing: 4.670 Begriffe nachschlagen, verstehen, anwenden ; [A - Z]
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | German |
| Veröffentlicht: |
Wiesbaden
Gabler
2008
|
| Ausgabe: | 3. Aufl. |
| Schlagworte: | |
| Online-Zugang: | Beschreibung für Leser |
| Beschreibung: | 504 S. graph. Darst. |
| ISBN: | 9783834901415 |
Internformat
MARC
| LEADER | 00000nam a2200000zc 4500 | ||
|---|---|---|---|
| 001 | BV022397667 | ||
| 003 | DE-604 | ||
| 005 | 20231114 | ||
| 007 | t | ||
| 008 | 070423s2008 gw d||| d||| 00||| ger d | ||
| 020 | |a 9783834901415 |9 978-3-8349-0141-5 | ||
| 035 | |a (OCoLC)229442176 | ||
| 035 | |a (DE-599)BVBBV022397667 | ||
| 040 | |a DE-604 |b ger |e rakwb | ||
| 041 | 0 | |a ger | |
| 044 | |a gw |c DE | ||
| 049 | |a DE-355 |a DE-1102 |a DE-1051 |a DE-N2 |a DE-1049 |a DE-859 |a DE-92 |a DE-19 |a DE-703 |a DE-573 |a DE-945 |a DE-150 |a DE-473 |a DE-526 |a DE-634 |a DE-898 |a DE-B170 |a DE-824 |a DE-188 |a DE-M347 | ||
| 082 | 0 | |a 658.803 |2 22/ger | |
| 084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
| 084 | |a 650 |2 sdnb | ||
| 100 | 1 | |a Poth, Ludwig G. |d 1938- |e Verfasser |0 (DE-588)131688529 |4 aut | |
| 245 | 1 | 0 | |a Gabler-Kompakt-Lexikon Marketing |b 4.670 Begriffe nachschlagen, verstehen, anwenden ; [A - Z] |c von Ludwig G. Poth ; Gudrun S. Poth ; Marcus Pradel |
| 246 | 1 | 3 | |a Kompakt-Lexikon Marketing |
| 250 | |a 3. Aufl. | ||
| 264 | 1 | |a Wiesbaden |b Gabler |c 2008 | |
| 300 | |a 504 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 655 | 7 | |0 (DE-588)4066724-8 |a Wörterbuch |2 gnd-content | |
| 689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 0 | |5 DE-188 | |
| 700 | 1 | |a Poth, Gudrun S. |e Verfasser |0 (DE-588)110976649 |4 aut | |
| 700 | 1 | |a Pradel, Marcus |d 1967- |e Verfasser |0 (DE-588)128631333 |4 aut | |
| 856 | 4 | |u http://deposit.dnb.de/cgi-bin/dokserv?id=2941109&prov=M&dok_var=1&dok_ext=htm |3 Beschreibung für Leser | |
| 943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-015606382 | |
Datensatz im Suchindex
| _version_ | 1805088909077512192 |
|---|---|
| adam_text | |
| adam_txt | |
| any_adam_object | |
| any_adam_object_boolean | |
| author | Poth, Ludwig G. 1938- Poth, Gudrun S. Pradel, Marcus 1967- |
| author_GND | (DE-588)131688529 (DE-588)110976649 (DE-588)128631333 |
| author_facet | Poth, Ludwig G. 1938- Poth, Gudrun S. Pradel, Marcus 1967- |
| author_role | aut aut aut |
| author_sort | Poth, Ludwig G. 1938- |
| author_variant | l g p lg lgp g s p gs gsp m p mp |
| building | Verbundindex |
| bvnumber | BV022397667 |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)229442176 (DE-599)BVBBV022397667 |
| dewey-full | 658.803 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.803 |
| dewey-search | 658.803 |
| dewey-sort | 3658.803 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| edition | 3. Aufl. |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>00000nam a2200000zc 4500</leader><controlfield tag="001">BV022397667</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20231114</controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">070423s2008 gw d||| d||| 00||| ger d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9783834901415</subfield><subfield code="9">978-3-8349-0141-5</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)229442176</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV022397667</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakwb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">ger</subfield></datafield><datafield tag="044" ind1=" " ind2=" "><subfield code="a">gw</subfield><subfield code="c">DE</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-355</subfield><subfield code="a">DE-1102</subfield><subfield code="a">DE-1051</subfield><subfield code="a">DE-N2</subfield><subfield code="a">DE-1049</subfield><subfield code="a">DE-859</subfield><subfield code="a">DE-92</subfield><subfield code="a">DE-19</subfield><subfield code="a">DE-703</subfield><subfield code="a">DE-573</subfield><subfield code="a">DE-945</subfield><subfield code="a">DE-150</subfield><subfield code="a">DE-473</subfield><subfield code="a">DE-526</subfield><subfield code="a">DE-634</subfield><subfield code="a">DE-898</subfield><subfield code="a">DE-B170</subfield><subfield code="a">DE-824</subfield><subfield code="a">DE-188</subfield><subfield code="a">DE-M347</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.803</subfield><subfield code="2">22/ger</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 600</subfield><subfield code="0">(DE-625)141905:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">650</subfield><subfield code="2">sdnb</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Poth, Ludwig G.</subfield><subfield code="d">1938-</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)131688529</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Gabler-Kompakt-Lexikon Marketing</subfield><subfield code="b">4.670 Begriffe nachschlagen, verstehen, anwenden ; [A - Z]</subfield><subfield code="c">von Ludwig G. Poth ; Gudrun S. Poth ; Marcus Pradel</subfield></datafield><datafield tag="246" ind1="1" ind2="3"><subfield code="a">Kompakt-Lexikon Marketing</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">3. Aufl.</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Wiesbaden</subfield><subfield code="b">Gabler</subfield><subfield code="c">2008</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">504 S.</subfield><subfield code="b">graph. Darst.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="655" ind1=" " ind2="7"><subfield code="0">(DE-588)4066724-8</subfield><subfield code="a">Wörterbuch</subfield><subfield code="2">gnd-content</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-188</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Poth, Gudrun S.</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)110976649</subfield><subfield code="4">aut</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Pradel, Marcus</subfield><subfield code="d">1967-</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)128631333</subfield><subfield code="4">aut</subfield></datafield><datafield tag="856" ind1="4" ind2=" "><subfield code="u">http://deposit.dnb.de/cgi-bin/dokserv?id=2941109&prov=M&dok_var=1&dok_ext=htm</subfield><subfield code="3">Beschreibung für Leser</subfield></datafield><datafield tag="943" ind1="1" ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-015606382</subfield></datafield></record></collection> |
| genre | (DE-588)4066724-8 Wörterbuch gnd-content |
| genre_facet | Wörterbuch |
| id | DE-604.BV022397667 |
| illustrated | Illustrated |
| index_date | 2024-07-02T17:17:07Z |
| indexdate | 2024-07-20T09:15:30Z |
| institution | BVB |
| isbn | 9783834901415 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-015606382 |
| oclc_num | 229442176 |
| open_access_boolean | |
| owner | DE-355 DE-BY-UBR DE-1102 DE-1051 DE-N2 DE-1049 DE-859 DE-92 DE-19 DE-BY-UBM DE-703 DE-573 DE-945 DE-150 DE-473 DE-BY-UBG DE-526 DE-634 DE-898 DE-BY-UBR DE-B170 DE-824 DE-188 DE-M347 |
| owner_facet | DE-355 DE-BY-UBR DE-1102 DE-1051 DE-N2 DE-1049 DE-859 DE-92 DE-19 DE-BY-UBM DE-703 DE-573 DE-945 DE-150 DE-473 DE-BY-UBG DE-526 DE-634 DE-898 DE-BY-UBR DE-B170 DE-824 DE-188 DE-M347 |
| physical | 504 S. graph. Darst. |
| publishDate | 2008 |
| publishDateSearch | 2008 |
| publishDateSort | 2008 |
| publisher | Gabler |
| record_format | marc |
| spelling | Poth, Ludwig G. 1938- Verfasser (DE-588)131688529 aut Gabler-Kompakt-Lexikon Marketing 4.670 Begriffe nachschlagen, verstehen, anwenden ; [A - Z] von Ludwig G. Poth ; Gudrun S. Poth ; Marcus Pradel Kompakt-Lexikon Marketing 3. Aufl. Wiesbaden Gabler 2008 504 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketing (DE-588)4037589-4 gnd rswk-swf (DE-588)4066724-8 Wörterbuch gnd-content Marketing (DE-588)4037589-4 s DE-188 Poth, Gudrun S. Verfasser (DE-588)110976649 aut Pradel, Marcus 1967- Verfasser (DE-588)128631333 aut http://deposit.dnb.de/cgi-bin/dokserv?id=2941109&prov=M&dok_var=1&dok_ext=htm Beschreibung für Leser |
| spellingShingle | Poth, Ludwig G. 1938- Poth, Gudrun S. Pradel, Marcus 1967- Gabler-Kompakt-Lexikon Marketing 4.670 Begriffe nachschlagen, verstehen, anwenden ; [A - Z] Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4066724-8 |
| title | Gabler-Kompakt-Lexikon Marketing 4.670 Begriffe nachschlagen, verstehen, anwenden ; [A - Z] |
| title_alt | Kompakt-Lexikon Marketing |
| title_auth | Gabler-Kompakt-Lexikon Marketing 4.670 Begriffe nachschlagen, verstehen, anwenden ; [A - Z] |
| title_exact_search | Gabler-Kompakt-Lexikon Marketing 4.670 Begriffe nachschlagen, verstehen, anwenden ; [A - Z] |
| title_exact_search_txtP | Gabler-Kompakt-Lexikon Marketing 4.670 Begriffe nachschlagen, verstehen, anwenden ; [A - Z] |
| title_full | Gabler-Kompakt-Lexikon Marketing 4.670 Begriffe nachschlagen, verstehen, anwenden ; [A - Z] von Ludwig G. Poth ; Gudrun S. Poth ; Marcus Pradel |
| title_fullStr | Gabler-Kompakt-Lexikon Marketing 4.670 Begriffe nachschlagen, verstehen, anwenden ; [A - Z] von Ludwig G. Poth ; Gudrun S. Poth ; Marcus Pradel |
| title_full_unstemmed | Gabler-Kompakt-Lexikon Marketing 4.670 Begriffe nachschlagen, verstehen, anwenden ; [A - Z] von Ludwig G. Poth ; Gudrun S. Poth ; Marcus Pradel |
| title_short | Gabler-Kompakt-Lexikon Marketing |
| title_sort | gabler kompakt lexikon marketing 4 670 begriffe nachschlagen verstehen anwenden a z |
| title_sub | 4.670 Begriffe nachschlagen, verstehen, anwenden ; [A - Z] |
| topic | Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing Wörterbuch |
| url | http://deposit.dnb.de/cgi-bin/dokserv?id=2941109&prov=M&dok_var=1&dok_ext=htm |
| work_keys_str_mv | AT pothludwigg gablerkompaktlexikonmarketing4670begriffenachschlagenverstehenanwendenaz AT pothgudruns gablerkompaktlexikonmarketing4670begriffenachschlagenverstehenanwendenaz AT pradelmarcus gablerkompaktlexikonmarketing4670begriffenachschlagenverstehenanwendenaz AT pothludwigg kompaktlexikonmarketing AT pothgudruns kompaktlexikonmarketing AT pradelmarcus kompaktlexikonmarketing |