Market entry strategies of foreign Telecom companies in India:
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Wiesbaden
Deutscher Universitäts-Verlag
2007
|
| Edition: | 1. Aufl. |
| Series: | Wirtschaftswissenschaft
|
| Subjects: | |
| Online Access: | Inhaltsverzeichnis |
| Item Description: | Zugl.: Fribourg, Univ., Diss., 2006 |
| Physical Description: | XXX, 285 S. |
| ISBN: | 9783835006072 383500607X |
Staff View
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Record in the Search Index
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| adam_text | KIRUBA JEYASEELI BENJAMIN LEVI MARKET ENTRY STRATEGIES OF FOREIGN
TELECOM COMPANIES IN INDIA WITH FOREWORDS BY PROF. DR. RUDOLF GRIINIG
AND PROF. PRABHU GUPTARA DEUTSCHER UNIVERSITATS-VERLAG BRIEF CONTENTS
DEDICATION V FOREWORD VII PREFACE XIII BRIEF CONTENTS XVII CONTENTS XIX
LIST OF FIGURES XXIII LIST OF TABLES XXV LIST OF ABBREVIATIONS XXVII I.
PRELIMINARY REMARKS 1 II. STRATEGIC MANAGEMENT AND MARKET ENTRY
STRATEGIES IN THE LITERATURE 17 III. TELECOM MARKET IN INDIA 63 IV.
DESCRIPTION AND ASSESSMENT OF CASES ON MARKET ENTRY STRATEGIES OF
FOREIGN COMPANIES IN INDIAN TELECOM MARKET 117 V. RECOMMENDATIONS AND
GUIDELINES FOR FOREIGN COMPANIES ENTERING THE INDIAN TELECOM MARKET IN
FUTURE 189 VI. FINAL REMARKS 213 APPENDICES 217 COMPANY SPECIFIC SOURCES
261 BIBLIOGRAPHY 269 CONTENTS DEDICATION V FOREWORD VII PREFACE XIII
BRIEF CONTENTS XVII CONTENTS XIX LIST OF FIGURES XXIII LIST OF TABLES
XXV LIST OF ABBREVIATIONS XXVII I. PRELIMINARY REMARKS 1 1. RELEVANCE OF
THE TOPIC OF THE RESEARCH 1 1.1 INDIAN TELECOM MARKET AS A MARKET WITH
GREAT FUTURE 1 1.2 ENTERING THE INDIAN TELECOM MARKET AS A VERY
DIFFICULT TASK 2 1.3 RESEARCH QUESTIONS AS A SUMMARY 4 2. OBJECTIVE OF
THE RESEARCH 5 3. METHODOLOGY OF THE RESEARCH 6 3.1 PROCESS OF THE
RESEARCH 6 3.2 APPLIED TOOLS IN THE RESEARCH 8 3.2.1 GENERAL REMARKS 8
3.2.2 SURVEY OF LITERATURE 9 3.2.3 SURVEY OF INTERNET 9 3.2.4 SURVEY OF
COMPANY DOCUMENTS 10 3.2.5 INTERVIEW 11 3.2.6 CASE STUDY 11 4. STRUCTURE
OF THE BOOK 14 II. STRATEGIC MANAGEMENT AND MARKET ENTRY STRATEGIES IN
THE LITERATURE 17 1. AN OVERVIEW OF THE CHAPTER 17 2. STRATEGIC
MANAGEMENT AND ITS PURPOSE 19 CONTENTS 2.1 TASKS OF STRATEGIC MANAGEMENT
19 2.2 MAIN PURPOSE OF STRATEGIC MANAGEMENT 21 3. STRATEGIES AND
STRATEGIC PLANNING 25 3.1 REALIZED AND INTENDED STRATEGY 25 3.2
CORPORATE AND BUSINESS STRATEGY 26 3.2.1 CORPORATE STRATEGY 26 3.2.2
BUSINESS STRATEGY 29 3.3 THE PROCESS OF STRATEGIC PLANNING 31 4. MARKET
ENTRY STRATEGY AND RELATED TERMS 34 5. GLOBAL OPERATION STRATEGY AS
FRAMEWORK FOR MARKET ENTRY STRATEGY 36 6. MODE OFENTRY AS A COMPONENT OF
A MARKET ENTRY STRATEGY 42 6.1 OVERVIEW 42 6.2 EXPORTING 42 6.3
LICENSING 44 6.4 FRANCHISING 46 6.5 STRATEGIC ALLIANCES AND JOINT
VENTURES 46 6.6 WHOLLY OWNED SUBSIDIARY 48 6.7 SUMMARY OF MODE OFENTRY
48 6.8 DEPENDENCE BETWEEN THE GLOBAL OPERATION STRATEGY AND MODE OF
ENTRY 50 6.9 CRITERIA FOR SELECTION OF A MODE OF ENTRY 52 6.9.1 EXTERNAL
CRITERIA 52 6.9.2 INTERNAL CRITERIA 54 7. PROCESS OF MARKET ENTRY 58 8.
CRITERIA FOR A GOOD MARKET ENTRY STRATEGY 61 9. IMPLICATION FOR THE
RESEARCH PROJECT 62 III. TELECOM MARKET IN INDIA 63 1. AN OVERVIEW OF
THE CHAPTER 63 2. WORLD TELECOM MARKET 65 2.1 RECENT TRENDS IN THE WORLD
TELECOM MARKET 65 2.2 SUBMARKETS 68 2.3 MAJOR PLAYERS 69 CONTENTS 3.
INDIAN TELECOM MARKET AT A GLANCE 71 3.1 INDIA AS A HUGE AND GROWING
MARKET 71 3.2 THE INDIAN TELECOM MARKET 78 3.3 SUBMARKETS IN INDIAN
TELECOM MARKET 80 3.3.1 SERVICES SUBMARKET 81 3.3.2 EQUIPMENT SUBMARKET
84 3.3.3 INFRASTRUCTURE PROVIDERS SUBMARKET 86 3.4 FOREIGN DIRECT
INVESTMENT 86 4. MAJOR PLAYERS IN THE INDIAN TELECOM MARKET 89 5.
REGULATORY BODIES AND RULES 95 5.1 REGULATORY BODIES 95 5.2 RULES 97 6.
ATTRACTION OF THE INDIAN TELECOM MARKET FOR FOREIGN INVESTORS... 101 7.
IMPORTANT FACTS ABOUT ENTRY IN THE INDIAN TELECOM MARKET 103 8. SUMMARY
AND IMPLICATION 113 IV. DESCRIPTION AND ASSESSMENT OF CASES ON MARKET
ENTRY STRATEGIES OF FOREIGN COMPANIES IN INDIAN TELECOM MARKET 117 1. AN
OVERVIEW OF THE CHAPTER 117 2. CASE RESEARCH METHOD 119 3. APPLICATION
OF CASE RESEARCH METHOD IN THIS RESEARCH 126 4. DESCRIPTION AND
ASSESSMENT OF CASES 131 4.1 FIRST PACIFIC 131 4.1.1 THE COMPANY 131
4.1.2 THE MARKET ENTRY STRATEGY 132 4.1.3 ANALYSIS OF THE CASE 137 4.1.4
CONCLUSION 141 4.2 SWISSCOM 143 4.2.1 THE COMPANY 143 4.2.2 THE MARKET
ENTRY STRATEGY 145 4.2.3 ANALYSIS OF THE CASE 149 4.2.4 CONCLUSION 154
4.3 ALCATEL 156 4.3.1 THE COMPANY 156 XXII CONTENTS 4.3.2 THE MARKET
ENTRY STRATEGY 156 4.3.3 ANALYSIS OF THE CASE 161 4.3.4 CONCLUSION 165
4.4 AVAYA 167 4.4.1 THE COMPANY 167 4.4.2 THE MARKET ENTRY STRATEGY 168
4.4.3 ANALYSIS OF THE CASE 173 4.4.4 CONCLUSION 178 5. COMPARATIVE
ANALYSIS OF THE CASES 180 6. CONCLUSIONS 184 6.1 CONCLUSIONS CONCERNING
THE MARKET ENTRY STRATEGY 184 6.2 CONCLUSIONS CONCERNING THE INDIAN
TELECOM MARKET 185 7. SUMMARY AND IMPLICATION 188 V. RECOMMENDATIONS AND
GUIDELINES FOR FOREIGN COMPANIES ENTERING THE INDIAN TELECOM MARKET IN
FUTURE 189 1. AN OVERVIEW OF THE CHAPTER 189 2. RECOMMENDATIONS AND
GUIDELINES CONCERNING CURRENT LAWS APPLICABLE TO THE INDIAN TELECOM
MARKET 191 3. RECOMMENDATIONS AND GUIDELINES CONCERNING ENTRY STRATEGIES
INTO THE INDIAN TELECOM MARKET 194 4. RECOMMENDATIONS AND GUIDELINES
CONCERNING ATTRACTIVE INVESTMENT AREAS IN THE INDIAN TELECOM MARKET 201
5. SUMMARY 210 VI. FINAL REMARKS 213 1 AN OVERVIEW OF THE CHAPTER 213 2
SUMMARY 214 3 LIMITATIONS OF THE RESEARCH AND SUGGESTIONS FOR FUTURE
RESEARCH.... 216 APPENDICES 217 COMPANY SPECIFIC SOURCES 261
BIBLIOGRAPHY 269
|
| adam_txt |
KIRUBA JEYASEELI BENJAMIN LEVI MARKET ENTRY STRATEGIES OF FOREIGN
TELECOM COMPANIES IN INDIA WITH FOREWORDS BY PROF. DR. RUDOLF GRIINIG
AND PROF. PRABHU GUPTARA DEUTSCHER UNIVERSITATS-VERLAG BRIEF CONTENTS
DEDICATION V FOREWORD VII PREFACE XIII BRIEF CONTENTS XVII CONTENTS XIX
LIST OF FIGURES XXIII LIST OF TABLES XXV LIST OF ABBREVIATIONS XXVII I.
PRELIMINARY REMARKS 1 II. STRATEGIC MANAGEMENT AND MARKET ENTRY
STRATEGIES IN THE LITERATURE 17 III. TELECOM MARKET IN INDIA 63 IV.
DESCRIPTION AND ASSESSMENT OF CASES ON MARKET ENTRY STRATEGIES OF
FOREIGN COMPANIES IN INDIAN TELECOM MARKET 117 V. RECOMMENDATIONS AND
GUIDELINES FOR FOREIGN COMPANIES ENTERING THE INDIAN TELECOM MARKET IN
FUTURE 189 VI. FINAL REMARKS 213 APPENDICES 217 COMPANY SPECIFIC SOURCES
261 BIBLIOGRAPHY 269 CONTENTS DEDICATION V FOREWORD VII PREFACE XIII
BRIEF CONTENTS XVII CONTENTS XIX LIST OF FIGURES XXIII LIST OF TABLES
XXV LIST OF ABBREVIATIONS XXVII I. PRELIMINARY REMARKS 1 1. RELEVANCE OF
THE TOPIC OF THE RESEARCH 1 1.1 INDIAN TELECOM MARKET AS A MARKET WITH
GREAT FUTURE 1 1.2 ENTERING THE INDIAN TELECOM MARKET AS A VERY
DIFFICULT TASK 2 1.3 RESEARCH QUESTIONS AS A SUMMARY 4 2. OBJECTIVE OF
THE RESEARCH 5 3. METHODOLOGY OF THE RESEARCH 6 3.1 PROCESS OF THE
RESEARCH 6 3.2 APPLIED TOOLS IN THE RESEARCH 8 3.2.1 GENERAL REMARKS 8
3.2.2 SURVEY OF LITERATURE 9 3.2.3 SURVEY OF INTERNET 9 3.2.4 SURVEY OF
COMPANY DOCUMENTS 10 3.2.5 INTERVIEW 11 3.2.6 CASE STUDY 11 4. STRUCTURE
OF THE BOOK 14 II. STRATEGIC MANAGEMENT AND MARKET ENTRY STRATEGIES IN
THE LITERATURE 17 1. AN OVERVIEW OF THE CHAPTER 17 2. STRATEGIC
MANAGEMENT AND ITS PURPOSE 19 CONTENTS 2.1 TASKS OF STRATEGIC MANAGEMENT
19 2.2 MAIN PURPOSE OF STRATEGIC MANAGEMENT 21 3. STRATEGIES AND
STRATEGIC PLANNING 25 3.1 REALIZED AND INTENDED STRATEGY 25 3.2
CORPORATE AND BUSINESS STRATEGY 26 3.2.1 CORPORATE STRATEGY 26 3.2.2
BUSINESS STRATEGY 29 3.3 THE PROCESS OF STRATEGIC PLANNING 31 4. MARKET
ENTRY STRATEGY AND RELATED TERMS 34 5. GLOBAL OPERATION STRATEGY AS
FRAMEWORK FOR MARKET ENTRY STRATEGY 36 6. MODE OFENTRY AS A COMPONENT OF
A MARKET ENTRY STRATEGY 42 6.1 OVERVIEW 42 6.2 EXPORTING 42 6.3
LICENSING 44 6.4 FRANCHISING 46 6.5 STRATEGIC ALLIANCES AND JOINT
VENTURES 46 6.6 WHOLLY OWNED SUBSIDIARY 48 6.7 SUMMARY OF MODE OFENTRY
48 6.8 DEPENDENCE BETWEEN THE GLOBAL OPERATION STRATEGY AND MODE OF
ENTRY 50 6.9 CRITERIA FOR SELECTION OF A MODE OF ENTRY 52 6.9.1 EXTERNAL
CRITERIA 52 6.9.2 INTERNAL CRITERIA 54 7. PROCESS OF MARKET ENTRY 58 8.
CRITERIA FOR A GOOD MARKET ENTRY STRATEGY 61 9. IMPLICATION FOR THE
RESEARCH PROJECT 62 III. TELECOM MARKET IN INDIA 63 1. AN OVERVIEW OF
THE CHAPTER 63 2. WORLD TELECOM MARKET 65 2.1 RECENT TRENDS IN THE WORLD
TELECOM MARKET 65 2.2 SUBMARKETS 68 2.3 MAJOR PLAYERS 69 CONTENTS 3.
INDIAN TELECOM MARKET AT A GLANCE 71 3.1 INDIA AS A HUGE AND GROWING
MARKET 71 3.2 THE INDIAN TELECOM MARKET 78 3.3 SUBMARKETS IN INDIAN
TELECOM MARKET 80 3.3.1 SERVICES SUBMARKET 81 3.3.2 EQUIPMENT SUBMARKET
84 3.3.3 INFRASTRUCTURE PROVIDERS SUBMARKET 86 3.4 FOREIGN DIRECT
INVESTMENT 86 4. MAJOR PLAYERS IN THE INDIAN TELECOM MARKET 89 5.
REGULATORY BODIES AND RULES 95 5.1 REGULATORY BODIES 95 5.2 RULES 97 6.
ATTRACTION OF THE INDIAN TELECOM MARKET FOR FOREIGN INVESTORS. 101 7.
IMPORTANT FACTS ABOUT ENTRY IN THE INDIAN TELECOM MARKET 103 8. SUMMARY
AND IMPLICATION 113 IV. DESCRIPTION AND ASSESSMENT OF CASES ON MARKET
ENTRY STRATEGIES OF FOREIGN COMPANIES IN INDIAN TELECOM MARKET 117 1. AN
OVERVIEW OF THE CHAPTER 117 2. CASE RESEARCH METHOD 119 3. APPLICATION
OF CASE RESEARCH METHOD IN THIS RESEARCH 126 4. DESCRIPTION AND
ASSESSMENT OF CASES 131 4.1 FIRST PACIFIC 131 4.1.1 THE COMPANY 131
4.1.2 THE MARKET ENTRY STRATEGY 132 4.1.3 ANALYSIS OF THE CASE 137 4.1.4
CONCLUSION 141 4.2 SWISSCOM 143 4.2.1 THE COMPANY 143 4.2.2 THE MARKET
ENTRY STRATEGY 145 4.2.3 ANALYSIS OF THE CASE 149 4.2.4 CONCLUSION 154
4.3 ALCATEL 156 4.3.1 THE COMPANY 156 XXII CONTENTS 4.3.2 THE MARKET
ENTRY STRATEGY 156 4.3.3 ANALYSIS OF THE CASE 161 4.3.4 CONCLUSION 165
4.4 AVAYA 167 4.4.1 THE COMPANY 167 4.4.2 THE MARKET ENTRY STRATEGY 168
4.4.3 ANALYSIS OF THE CASE 173 4.4.4 CONCLUSION 178 5. COMPARATIVE
ANALYSIS OF THE CASES 180 6. CONCLUSIONS 184 6.1 CONCLUSIONS CONCERNING
THE MARKET ENTRY STRATEGY 184 6.2 CONCLUSIONS CONCERNING THE INDIAN
TELECOM MARKET 185 7. SUMMARY AND IMPLICATION 188 V. RECOMMENDATIONS AND
GUIDELINES FOR FOREIGN COMPANIES ENTERING THE INDIAN TELECOM MARKET IN
FUTURE 189 1. AN OVERVIEW OF THE CHAPTER 189 2. RECOMMENDATIONS AND
GUIDELINES CONCERNING CURRENT LAWS APPLICABLE TO THE INDIAN TELECOM
MARKET 191 3. RECOMMENDATIONS AND GUIDELINES CONCERNING ENTRY STRATEGIES
INTO THE INDIAN TELECOM MARKET 194 4. RECOMMENDATIONS AND GUIDELINES
CONCERNING ATTRACTIVE INVESTMENT AREAS IN THE INDIAN TELECOM MARKET 201
5. SUMMARY 210 VI. FINAL REMARKS 213 1 AN OVERVIEW OF THE CHAPTER 213 2
SUMMARY 214 3 LIMITATIONS OF THE RESEARCH AND SUGGESTIONS FOR FUTURE
RESEARCH. 216 APPENDICES 217 COMPANY SPECIFIC SOURCES 261
BIBLIOGRAPHY 269 |
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| illustrated | Not Illustrated |
| index_date | 2024-07-02T17:14:39Z |
| indexdate | 2024-07-09T20:56:34Z |
| institution | BVB |
| isbn | 9783835006072 383500607X |
| language | English |
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| series2 | Wirtschaftswissenschaft |
| spelling | Benjamin Levi, Kiruba Jeyaseeli 1975- Verfasser (DE-588)132597543 aut Market entry strategies of foreign Telecom companies in India Kiruba Jeyaseeli Benjamin Levi 1. Aufl. Wiesbaden Deutscher Universitäts-Verlag 2007 XXX, 285 S. txt rdacontent n rdamedia nc rdacarrier Wirtschaftswissenschaft Zugl.: Fribourg, Univ., Diss., 2006 Markteintrittsstrategie (DE-588)4326311-2 gnd rswk-swf Telekommunikationswirtschaft (DE-588)4227329-8 gnd rswk-swf Ausländisches Unternehmen (DE-588)4202362-2 gnd rswk-swf Indien (DE-588)4026722-2 gnd rswk-swf (DE-588)4113937-9 Hochschulschrift gnd-content Indien (DE-588)4026722-2 g Telekommunikationswirtschaft (DE-588)4227329-8 s Ausländisches Unternehmen (DE-588)4202362-2 s Markteintrittsstrategie (DE-588)4326311-2 s DE-604 GBV Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015599639&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Benjamin Levi, Kiruba Jeyaseeli 1975- Market entry strategies of foreign Telecom companies in India Markteintrittsstrategie (DE-588)4326311-2 gnd Telekommunikationswirtschaft (DE-588)4227329-8 gnd Ausländisches Unternehmen (DE-588)4202362-2 gnd |
| subject_GND | (DE-588)4326311-2 (DE-588)4227329-8 (DE-588)4202362-2 (DE-588)4026722-2 (DE-588)4113937-9 |
| title | Market entry strategies of foreign Telecom companies in India |
| title_auth | Market entry strategies of foreign Telecom companies in India |
| title_exact_search | Market entry strategies of foreign Telecom companies in India |
| title_exact_search_txtP | Market entry strategies of foreign Telecom companies in India |
| title_full | Market entry strategies of foreign Telecom companies in India Kiruba Jeyaseeli Benjamin Levi |
| title_fullStr | Market entry strategies of foreign Telecom companies in India Kiruba Jeyaseeli Benjamin Levi |
| title_full_unstemmed | Market entry strategies of foreign Telecom companies in India Kiruba Jeyaseeli Benjamin Levi |
| title_short | Market entry strategies of foreign Telecom companies in India |
| title_sort | market entry strategies of foreign telecom companies in india |
| topic | Markteintrittsstrategie (DE-588)4326311-2 gnd Telekommunikationswirtschaft (DE-588)4227329-8 gnd Ausländisches Unternehmen (DE-588)4202362-2 gnd |
| topic_facet | Markteintrittsstrategie Telekommunikationswirtschaft Ausländisches Unternehmen Indien Hochschulschrift |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015599639&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
| work_keys_str_mv | AT benjaminlevikirubajeyaseeli marketentrystrategiesofforeigntelecomcompaniesinindia |