Global marketing: a decision-oriented approach
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Harlow ; Munich u.a.
FT Prentice Hall
2007
|
| Ausgabe: | 4. ed. |
| Schlagworte: | |
| Beschreibung: | XXXVIII, 714 S. Ill., graph. Darst. |
| ISBN: | 9780273706786 0273706780 |
Internformat
MARC
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| 250 | |a 4. ed. | ||
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| 300 | |a XXXVIII, 714 S. |b Ill., graph. Darst. | ||
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Datensatz im Suchindex
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|---|---|
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| author | Hollensen, Svend |
| author_GND | (DE-588)1044269421 |
| author_facet | Hollensen, Svend |
| author_role | aut |
| author_sort | Hollensen, Svend |
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| building | Verbundindex |
| bvnumber | BV022363544 |
| classification_rvk | QP 680 |
| ctrlnum | (OCoLC)255545391 (DE-599)BVBBV022363544 |
| dewey-full | 658.84 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
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| dewey-search | 658.84 |
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| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| edition | 4. ed. |
| format | Book |
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| illustrated | Illustrated |
| index_date | 2024-07-02T17:04:17Z |
| indexdate | 2024-07-20T04:59:34Z |
| institution | BVB |
| isbn | 9780273706786 0273706780 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-015572844 |
| oclc_num | 255545391 |
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| physical | XXXVIII, 714 S. Ill., graph. Darst. |
| publishDate | 2007 |
| publishDateSearch | 2007 |
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| publisher | FT Prentice Hall |
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| spelling | Hollensen, Svend Verfasser (DE-588)1044269421 aut Global marketing a decision-oriented approach Svend Hollensen 4. ed. Harlow ; Munich u.a. FT Prentice Hall 2007 XXXVIII, 714 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Internationales Marketing Export marketing Export marketing Case studies Internationales Marketing (DE-588)4125431-4 gnd rswk-swf (DE-588)4522595-3 Fallstudiensammlung gnd-content Internationales Marketing (DE-588)4125431-4 s DE-604 Vorangegangen ist 0-273-67839-6 (DE-604)BV019589934 |
| spellingShingle | Hollensen, Svend Global marketing a decision-oriented approach Internationales Marketing Export marketing Export marketing Case studies Internationales Marketing (DE-588)4125431-4 gnd |
| subject_GND | (DE-588)4125431-4 (DE-588)4522595-3 |
| title | Global marketing a decision-oriented approach |
| title_auth | Global marketing a decision-oriented approach |
| title_exact_search | Global marketing a decision-oriented approach |
| title_exact_search_txtP | Global marketing a decision-oriented approach |
| title_full | Global marketing a decision-oriented approach Svend Hollensen |
| title_fullStr | Global marketing a decision-oriented approach Svend Hollensen |
| title_full_unstemmed | Global marketing a decision-oriented approach Svend Hollensen |
| title_short | Global marketing |
| title_sort | global marketing a decision oriented approach |
| title_sub | a decision-oriented approach |
| topic | Internationales Marketing Export marketing Export marketing Case studies Internationales Marketing (DE-588)4125431-4 gnd |
| topic_facet | Internationales Marketing Export marketing Export marketing Case studies Fallstudiensammlung |
| work_keys_str_mv | AT hollensensvend globalmarketingadecisionorientedapproach |