APA-Zitierstil (7. Ausg.)

Kotler, P., & Lee, N. (2007). Marketing in the public sector: A roadmap for improved performance (1. print.). Wharton School Publ.

Chicago-Zitierstil (17. Ausg.)

Kotler, Philip, und Nancy Lee. Marketing in the Public Sector: A Roadmap for Improved Performance. 1. print. Upper Saddle River, N.J: Wharton School Publ, 2007.

MLA-Zitierstil (9. Ausg.)

Kotler, Philip, und Nancy Lee. Marketing in the Public Sector: A Roadmap for Improved Performance. 1. print. Wharton School Publ, 2007.