The marketing planner:
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | Undetermined |
| Published: |
Oxford u.a.
Butterworth-Heinemann
1994
|
| Edition: | Repr. |
| Series: | The marketing series : Practitioner
|
| Subjects: | |
| Physical Description: | VII, 143 S. |
| ISBN: | 0750617098 |
Staff View
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Record in the Search Index
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| author | McDonald, Malcolm 1938- |
| author_GND | (DE-588)118107585 |
| author_facet | McDonald, Malcolm 1938- |
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| building | Verbundindex |
| bvnumber | BV022196355 |
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| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| edition | Repr. |
| format | Book |
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| id | DE-604.BV022196355 |
| illustrated | Not Illustrated |
| index_date | 2024-07-02T16:23:02Z |
| indexdate | 2024-07-09T20:52:09Z |
| institution | BVB |
| isbn | 0750617098 |
| language | Undetermined |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-015407846 |
| oclc_num | 634554346 |
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| physical | VII, 143 S. |
| publishDate | 1994 |
| publishDateSearch | 1994 |
| publishDateSort | 1994 |
| publisher | Butterworth-Heinemann |
| record_format | marc |
| series2 | The marketing series : Practitioner |
| spelling | McDonald, Malcolm 1938- Verfasser (DE-588)118107585 aut The marketing planner Malcolm H. B. McDonald Repr. Oxford u.a. Butterworth-Heinemann 1994 VII, 143 S. txt rdacontent n rdamedia nc rdacarrier The marketing series : Practitioner Marketing (DE-588)4037589-4 gnd rswk-swf Marketing (DE-588)4037589-4 s DE-604 |
| spellingShingle | McDonald, Malcolm 1938- The marketing planner Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 |
| title | The marketing planner |
| title_auth | The marketing planner |
| title_exact_search | The marketing planner |
| title_exact_search_txtP | The marketing planner |
| title_full | The marketing planner Malcolm H. B. McDonald |
| title_fullStr | The marketing planner Malcolm H. B. McDonald |
| title_full_unstemmed | The marketing planner Malcolm H. B. McDonald |
| title_short | The marketing planner |
| title_sort | the marketing planner |
| topic | Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing |
| work_keys_str_mv | AT mcdonaldmalcolm themarketingplanner |