(1996). The big brand challenge: Are we jumping on the brand wagon? ; ESOMAR Seminar Berlin ( Germany ), 9th - 11th October 1996.
Chicago-Zitierstil (17. Ausg.)The Big Brand Challenge: Are We Jumping on the Brand Wagon? ; ESOMAR Seminar Berlin ( Germany ), 9th - 11th October 1996. Amsterdam, 1996.
MLA-Zitierstil (9. Ausg.)The Big Brand Challenge: Are We Jumping on the Brand Wagon? ; ESOMAR Seminar Berlin ( Germany ), 9th - 11th October 1996. 1996.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.