APA (7th ed.) Citation

Shoemaker, S., Lewis, R. C., & Yesawich, P. C. (2007). Marketing leadership in hospitality and tourism: Strategies and tactics for competitive advantage (4. ed.). Pearson Prentice Hall.

Chicago Style (17th ed.) Citation

Shoemaker, Stowe, Robert C. Lewis, and Peter C. Yesawich. Marketing Leadership in Hospitality and Tourism: Strategies and Tactics for Competitive Advantage. 4. ed. Upper Saddle River, NJ: Pearson Prentice Hall, 2007.

MLA (9th ed.) Citation

Shoemaker, Stowe, et al. Marketing Leadership in Hospitality and Tourism: Strategies and Tactics for Competitive Advantage. 4. ed. Pearson Prentice Hall, 2007.