Promotion: persuasive communication in marketing
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Homewood, Ill.
Irwin [u.a.]
1975
|
| Edition: | Rev. ed. 1972, 5. print. |
| Subjects: | |
| Physical Description: | XI, 536 S. Ill. |
Staff View
MARC
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| 300 | |a XI, 536 S. |b Ill. | ||
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Record in the Search Index
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| author | Tillman, Rollie Kirkpatrick, Charles Atkinson |
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| building | Verbundindex |
| bvnumber | BV021992513 |
| ctrlnum | (OCoLC)634767815 (DE-599)BVBBV021992513 |
| edition | Rev. ed. 1972, 5. print. |
| format | Book |
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| id | DE-604.BV021992513 |
| illustrated | Illustrated |
| index_date | 2024-07-02T16:10:40Z |
| indexdate | 2024-07-09T20:48:55Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-015207259 |
| oclc_num | 634767815 |
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| owner_facet | DE-706 |
| physical | XI, 536 S. Ill. |
| publishDate | 1975 |
| publishDateSearch | 1975 |
| publishDateSort | 1975 |
| publisher | Irwin [u.a.] |
| record_format | marc |
| spelling | Tillman, Rollie Verfasser aut Promotion persuasive communication in marketing Rev. ed. 1972, 5. print. Homewood, Ill. Irwin [u.a.] 1975 XI, 536 S. Ill. txt rdacontent n rdamedia nc rdacarrier Sales-promotion (DE-588)4076968-9 gnd rswk-swf Sales-promotion (DE-588)4076968-9 s DE-604 Kirkpatrick, Charles Atkinson Verfasser aut |
| spellingShingle | Tillman, Rollie Kirkpatrick, Charles Atkinson Promotion persuasive communication in marketing Sales-promotion (DE-588)4076968-9 gnd |
| subject_GND | (DE-588)4076968-9 |
| title | Promotion persuasive communication in marketing |
| title_auth | Promotion persuasive communication in marketing |
| title_exact_search | Promotion persuasive communication in marketing |
| title_exact_search_txtP | Promotion persuasive communication in marketing |
| title_full | Promotion persuasive communication in marketing |
| title_fullStr | Promotion persuasive communication in marketing |
| title_full_unstemmed | Promotion persuasive communication in marketing |
| title_short | Promotion |
| title_sort | promotion persuasive communication in marketing |
| title_sub | persuasive communication in marketing |
| topic | Sales-promotion (DE-588)4076968-9 gnd |
| topic_facet | Sales-promotion |
| work_keys_str_mv | AT tillmanrollie promotionpersuasivecommunicationinmarketing AT kirkpatrickcharlesatkinson promotionpersuasivecommunicationinmarketing |