APA (7th ed.) Citation

Fox, E. J., & Wheatley, E. W. (1978). Modern marketing: Principles and practice (1. printing.). Scott, Foresman.

Chicago Style (17th ed.) Citation

Fox, Edward J., and Edward W. Wheatley. Modern Marketing: Principles and Practice. 1. printing. Glenview, Ill. [u.a.]: Scott, Foresman, 1978.

MLA (9th ed.) Citation

Fox, Edward J., and Edward W. Wheatley. Modern Marketing: Principles and Practice. 1. printing. Scott, Foresman, 1978.