Marketing models:
Saved in:
| Main Authors: | , , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Englewood Cliffs, NJ
Prentice Hall
1992
|
| Edition: | 1. printing |
| Subjects: | |
| Physical Description: | XV, 803 Seiten |
| ISBN: | 0135446449 0135619297 013545641X |
Staff View
MARC
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| 245 | 1 | 0 | |a Marketing models |c Gary L. Lilien ; Philip Kotler ; K. Sridhar Moorthy |
| 250 | |a 1. printing | ||
| 264 | 1 | |a Englewood Cliffs, NJ |b Prentice Hall |c 1992 | |
| 300 | |a XV, 803 Seiten | ||
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Record in the Search Index
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| author | Lilien, Gary L. 1946- Kotler, Philip 1931- Moorthy, K. S. |
| author_GND | (DE-588)133632148 (DE-588)121409600 (DE-588)171073096 |
| author_facet | Lilien, Gary L. 1946- Kotler, Philip 1931- Moorthy, K. S. |
| author_role | aut aut aut |
| author_sort | Lilien, Gary L. 1946- |
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| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
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| discipline | Wirtschaftswissenschaften |
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| edition | 1. printing |
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| id | DE-604.BV021918938 |
| illustrated | Not Illustrated |
| index_date | 2024-07-02T16:05:39Z |
| indexdate | 2024-07-09T20:47:23Z |
| institution | BVB |
| isbn | 0135446449 0135619297 013545641X |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-015134105 |
| oclc_num | 24540966 |
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| owner | DE-706 |
| owner_facet | DE-706 |
| physical | XV, 803 Seiten |
| publishDate | 1992 |
| publishDateSearch | 1992 |
| publishDateSort | 1992 |
| publisher | Prentice Hall |
| record_format | marc |
| spelling | Lilien, Gary L. 1946- (DE-588)133632148 aut Marketing models Gary L. Lilien ; Philip Kotler ; K. Sridhar Moorthy 1. printing Englewood Cliffs, NJ Prentice Hall 1992 XV, 803 Seiten txt rdacontent n rdamedia nc rdacarrier Marketing - Gestion Marketing - Modèles économétriques ram Marketing gtt Modellen gtt Marketing Management Marketing (DE-588)4037589-4 gnd rswk-swf Management (DE-588)4037278-9 gnd rswk-swf Marketingmodell (DE-588)4168909-4 gnd rswk-swf Modell (DE-588)4039798-1 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Management (DE-588)4037278-9 s DE-604 Marketingmanagement (DE-588)4168907-0 s Modell (DE-588)4039798-1 s 1\p DE-604 Marketing (DE-588)4037589-4 s 2\p DE-604 Marketingmodell (DE-588)4168909-4 s 3\p DE-604 Kotler, Philip 1931- (DE-588)121409600 aut Moorthy, K. S. (DE-588)171073096 aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Lilien, Gary L. 1946- Kotler, Philip 1931- Moorthy, K. S. Marketing models Marketing - Gestion Marketing - Modèles économétriques ram Marketing gtt Modellen gtt Marketing Management Marketing (DE-588)4037589-4 gnd Management (DE-588)4037278-9 gnd Marketingmodell (DE-588)4168909-4 gnd Modell (DE-588)4039798-1 gnd Marketingmanagement (DE-588)4168907-0 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4037278-9 (DE-588)4168909-4 (DE-588)4039798-1 (DE-588)4168907-0 |
| title | Marketing models |
| title_auth | Marketing models |
| title_exact_search | Marketing models |
| title_exact_search_txtP | Marketing models |
| title_full | Marketing models Gary L. Lilien ; Philip Kotler ; K. Sridhar Moorthy |
| title_fullStr | Marketing models Gary L. Lilien ; Philip Kotler ; K. Sridhar Moorthy |
| title_full_unstemmed | Marketing models Gary L. Lilien ; Philip Kotler ; K. Sridhar Moorthy |
| title_short | Marketing models |
| title_sort | marketing models |
| topic | Marketing - Gestion Marketing - Modèles économétriques ram Marketing gtt Modellen gtt Marketing Management Marketing (DE-588)4037589-4 gnd Management (DE-588)4037278-9 gnd Marketingmodell (DE-588)4168909-4 gnd Modell (DE-588)4039798-1 gnd Marketingmanagement (DE-588)4168907-0 gnd |
| topic_facet | Marketing - Gestion Marketing - Modèles économétriques Marketing Modellen Marketing Management Management Marketingmodell Modell Marketingmanagement |
| work_keys_str_mv | AT liliengaryl marketingmodels AT kotlerphilip marketingmodels AT moorthyks marketingmodels |