Strategic market management:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York [u.a.]
Wiley
c 1988
|
| Ausgabe: | 2. ed., 2. print. |
| Schlagworte: | |
| Beschreibung: | XV, 364 S. |
| ISBN: | 0471852627 |
Internformat
MARC
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| 245 | 1 | 0 | |a Strategic market management |
| 250 | |a 2. ed., 2. print. | ||
| 264 | 1 | |a New York [u.a.] |b Wiley |c c 1988 | |
| 300 | |a XV, 364 S. | ||
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Datensatz im Suchindex
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|---|---|
| adam_txt | |
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| author | Aaker, David A. 1938- |
| author_GND | (DE-588)123018641 |
| author_facet | Aaker, David A. 1938- |
| author_role | aut |
| author_sort | Aaker, David A. 1938- |
| author_variant | d a a da daa |
| building | Verbundindex |
| bvnumber | BV021884807 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.13 |
| callnumber-search | HF5415.13 |
| callnumber-sort | HF 45415.13 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 QP 612 |
| ctrlnum | (OCoLC)17200628 (DE-599)BVBBV021884807 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| edition | 2. ed., 2. print. |
| format | Book |
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| id | DE-604.BV021884807 |
| illustrated | Not Illustrated |
| index_date | 2024-07-02T16:03:55Z |
| indexdate | 2024-07-09T20:46:40Z |
| institution | BVB |
| isbn | 0471852627 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-015100098 |
| oclc_num | 17200628 |
| open_access_boolean | |
| owner | DE-706 |
| owner_facet | DE-706 |
| physical | XV, 364 S. |
| publishDate | 1988 |
| publishDateSearch | 1988 |
| publishDateSort | 1988 |
| publisher | Wiley |
| record_format | marc |
| spelling | Aaker, David A. 1938- Verfasser (DE-588)123018641 aut Strategic market management 2. ed., 2. print. New York [u.a.] Wiley c 1988 XV, 364 S. txt rdacontent n rdamedia nc rdacarrier Marketing - Gestion Marketing stratégique Marketing gtt Strategisch management gtt Marketing Management Management (DE-588)4037278-9 gnd rswk-swf Strategisches Management (DE-588)4124261-0 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Markt (DE-588)4037621-7 gnd rswk-swf Marketingstrategie (DE-588)4120697-6 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Marketing (DE-588)4037589-4 s Strategisches Management (DE-588)4124261-0 s 1\p DE-604 Markt (DE-588)4037621-7 s 2\p DE-604 Marketingstrategie (DE-588)4120697-6 s Management (DE-588)4037278-9 s 3\p DE-604 Marketingmanagement (DE-588)4168907-0 s 4\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 4\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Aaker, David A. 1938- Strategic market management Marketing - Gestion Marketing stratégique Marketing gtt Strategisch management gtt Marketing Management Management (DE-588)4037278-9 gnd Strategisches Management (DE-588)4124261-0 gnd Marketing (DE-588)4037589-4 gnd Markt (DE-588)4037621-7 gnd Marketingstrategie (DE-588)4120697-6 gnd Marketingmanagement (DE-588)4168907-0 gnd |
| subject_GND | (DE-588)4037278-9 (DE-588)4124261-0 (DE-588)4037589-4 (DE-588)4037621-7 (DE-588)4120697-6 (DE-588)4168907-0 |
| title | Strategic market management |
| title_auth | Strategic market management |
| title_exact_search | Strategic market management |
| title_exact_search_txtP | Strategic market management |
| title_full | Strategic market management |
| title_fullStr | Strategic market management |
| title_full_unstemmed | Strategic market management |
| title_short | Strategic market management |
| title_sort | strategic market management |
| topic | Marketing - Gestion Marketing stratégique Marketing gtt Strategisch management gtt Marketing Management Management (DE-588)4037278-9 gnd Strategisches Management (DE-588)4124261-0 gnd Marketing (DE-588)4037589-4 gnd Markt (DE-588)4037621-7 gnd Marketingstrategie (DE-588)4120697-6 gnd Marketingmanagement (DE-588)4168907-0 gnd |
| topic_facet | Marketing - Gestion Marketing stratégique Marketing Strategisch management Marketing Management Management Strategisches Management Markt Marketingstrategie Marketingmanagement |
| work_keys_str_mv | AT aakerdavida strategicmarketmanagement |