Holdings: International marketing

International marketing:

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Bibliographic Details
Main Authors:	Cateora, Philip R. (Author), Graham, John L. (Author)
Format:	Book
Language:	English
Published:	Boston, Mass. [u.a.] McGraw-Hill/Irwin 2007
Edition:	13. ed., [international ed.]
Subjects:	Empresas internacionales Internationale marketing Mercadeo de exportación Multinationales Unternehmen Export marketing International business enterprises Marketing Internationales Marketing Lehrbuch
Online Access:	Publisher description Table of contents
Physical Description:	XXXII, 702 S. Ill., graph. Darst., Kt.
ISBN:	0071105948 9780071105941

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MARC


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Record in the Search Index

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spelling	Cateora, Philip R. Verfasser aut International marketing Philip R. Cateora ; John L. Graham 13. ed., [international ed.] Boston, Mass. [u.a.] McGraw-Hill/Irwin 2007 XXXII, 702 S. Ill., graph. Darst., Kt. txt rdacontent n rdamedia nc rdacarrier Empresas internacionales Internationale marketing gtt Mercadeo de exportación Multinationales Unternehmen Export marketing International business enterprises Marketing (DE-588)4037589-4 gnd rswk-swf Internationales Marketing (DE-588)4125431-4 gnd rswk-swf 1\p (DE-588)4123623-3 Lehrbuch gnd-content Internationales Marketing (DE-588)4125431-4 s DE-604 Marketing (DE-588)4037589-4 s 2\p DE-604 Graham, John L. Verfasser aut http://www.loc.gov/catdir/enhancements/fy0632/2005057682-d.html Publisher description http://www.loc.gov/catdir/enhancements/fy0632/2005057682-t.html Table of contents 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk
spellingShingle	Cateora, Philip R. Graham, John L. International marketing Empresas internacionales Internationale marketing gtt Mercadeo de exportación Multinationales Unternehmen Export marketing International business enterprises Marketing (DE-588)4037589-4 gnd Internationales Marketing (DE-588)4125431-4 gnd
subject_GND	(DE-588)4037589-4 (DE-588)4125431-4 (DE-588)4123623-3
title	International marketing
title_auth	International marketing
title_exact_search	International marketing
title_exact_search_txtP	International marketing
title_full	International marketing Philip R. Cateora ; John L. Graham
title_fullStr	International marketing Philip R. Cateora ; John L. Graham
title_full_unstemmed	International marketing Philip R. Cateora ; John L. Graham
title_short	International marketing
title_sort	international marketing
topic	Empresas internacionales Internationale marketing gtt Mercadeo de exportación Multinationales Unternehmen Export marketing International business enterprises Marketing (DE-588)4037589-4 gnd Internationales Marketing (DE-588)4125431-4 gnd
topic_facet	Empresas internacionales Internationale marketing Mercadeo de exportación Multinationales Unternehmen Export marketing International business enterprises Marketing Internationales Marketing Lehrbuch
url	http://www.loc.gov/catdir/enhancements/fy0632/2005057682-d.html http://www.loc.gov/catdir/enhancements/fy0632/2005057682-t.html
work_keys_str_mv	AT cateoraphilipr internationalmarketing AT grahamjohnl internationalmarketing

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