APA (7th ed.) Citation

Cooper, R. G., & Edgett, S. J. (2005). Lean, rapid, and profitable: New product development (1. print.). Product Development Inst.

Chicago Style (17th ed.) Citation

Cooper, Robert G., and Scott J. Edgett. Lean, Rapid, and Profitable: New Product Development. 1. print. [Ancaster, Ontario]: Product Development Inst, 2005.

MLA (9th ed.) Citation

Cooper, Robert G., and Scott J. Edgett. Lean, Rapid, and Profitable: New Product Development. 1. print. Product Development Inst, 2005.