Strategische Markenpolitik im Investitionsgüterbereich:
Saved in:
| Main Author: | |
|---|---|
| Format: | Thesis Book |
| Language: | German |
| Published: |
Lohmar ; Köln
Eul
2000
|
| Series: | Reihe Marketing
12 |
| Subjects: | |
| Physical Description: | XXV, 461 S. Ill., graph. Darst. |
| ISBN: | 3890127932 |
Staff View
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Record in the Search Index
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| building | Verbundindex |
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| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| format | Thesis Book |
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| genre | (DE-588)4113937-9 Hochschulschrift gnd-content |
| genre_facet | Hochschulschrift |
| id | DE-604.BV021478841 |
| illustrated | Illustrated |
| index_date | 2024-07-02T14:10:40Z |
| indexdate | 2024-07-09T20:36:50Z |
| institution | BVB |
| isbn | 3890127932 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-014699976 |
| open_access_boolean | |
| owner | DE-M382 |
| owner_facet | DE-M382 |
| physical | XXV, 461 S. Ill., graph. Darst. |
| publishDate | 2000 |
| publishDateSearch | 2000 |
| publishDateSort | 2000 |
| publisher | Eul |
| record_format | marc |
| series | Reihe Marketing |
| series2 | Reihe: Marketing |
| spelling | Kemper, Anne Christin 1969- Verfasser (DE-588)171735285 aut Strategische Markenpolitik im Investitionsgüterbereich Anne Christin Kemper Lohmar ; Köln Eul 2000 XXV, 461 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Reihe: Marketing Bd. 12 Zugl. : Köln, Univ., Diss., 2000 Investitionsgütermarkt (DE-588)4125886-1 gnd rswk-swf Markenpolitik (DE-588)4144679-3 gnd rswk-swf Strategisches Management (DE-588)4124261-0 gnd rswk-swf Investitionsgütermarketing (DE-588)4072915-1 gnd rswk-swf (DE-588)4113937-9 Hochschulschrift gnd-content Markenpolitik (DE-588)4144679-3 s Investitionsgütermarkt (DE-588)4125886-1 s DE-604 Investitionsgütermarketing (DE-588)4072915-1 s Strategisches Management (DE-588)4124261-0 s Köln uvp Reihe Marketing 12 (DE-604)BV011297884 |
| spellingShingle | Kemper, Anne Christin 1969- Strategische Markenpolitik im Investitionsgüterbereich Reihe Marketing Investitionsgütermarkt (DE-588)4125886-1 gnd Markenpolitik (DE-588)4144679-3 gnd Strategisches Management (DE-588)4124261-0 gnd Investitionsgütermarketing (DE-588)4072915-1 gnd |
| subject_GND | (DE-588)4125886-1 (DE-588)4144679-3 (DE-588)4124261-0 (DE-588)4072915-1 (DE-588)4113937-9 |
| title | Strategische Markenpolitik im Investitionsgüterbereich |
| title_auth | Strategische Markenpolitik im Investitionsgüterbereich |
| title_exact_search | Strategische Markenpolitik im Investitionsgüterbereich |
| title_exact_search_txtP | Strategische Markenpolitik im Investitionsgüterbereich |
| title_full | Strategische Markenpolitik im Investitionsgüterbereich Anne Christin Kemper |
| title_fullStr | Strategische Markenpolitik im Investitionsgüterbereich Anne Christin Kemper |
| title_full_unstemmed | Strategische Markenpolitik im Investitionsgüterbereich Anne Christin Kemper |
| title_short | Strategische Markenpolitik im Investitionsgüterbereich |
| title_sort | strategische markenpolitik im investitionsguterbereich |
| topic | Investitionsgütermarkt (DE-588)4125886-1 gnd Markenpolitik (DE-588)4144679-3 gnd Strategisches Management (DE-588)4124261-0 gnd Investitionsgütermarketing (DE-588)4072915-1 gnd |
| topic_facet | Investitionsgütermarkt Markenpolitik Strategisches Management Investitionsgütermarketing Hochschulschrift |
| volume_link | (DE-604)BV011297884 |
| work_keys_str_mv | AT kemperannechristin strategischemarkenpolitikiminvestitionsguterbereich |