Dynamic models of advertising competition:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Boston [u.a.]
Kluwer Academic Publishers
2003
|
| Ausgabe: | 2nd ed. |
| Schriftenreihe: | International series in quantitative marketing
|
| Schlagworte: | |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | XII, 148 S. graph. Darst. |
| ISBN: | 1402072678 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV021455958 | ||
| 003 | DE-604 | ||
| 005 | 20080807 | ||
| 007 | t | ||
| 008 | 021112s2003 d||| |||| 00||| eng d | ||
| 020 | |a 1402072678 |9 1-402-07267-8 | ||
| 035 | |a (OCoLC)50519132 | ||
| 035 | |a (DE-599)BVBBV021455958 | ||
| 040 | |a DE-604 |b ger |e rakwb | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-M382 |a DE-739 | ||
| 050 | 0 | |a HF5821 | |
| 082 | 0 | |a 659.1/01/5118 |2 21 | |
| 084 | |a QP 630 |0 (DE-625)141916: |2 rvk | ||
| 100 | 1 | |a Erickson, Gary M. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Dynamic models of advertising competition |c by Gary M. Erickson |
| 250 | |a 2nd ed. | ||
| 264 | 1 | |a Boston [u.a.] |b Kluwer Academic Publishers |c 2003 | |
| 300 | |a XII, 148 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 0 | |a International series in quantitative marketing | |
| 500 | |a Includes bibliographical references and index | ||
| 650 | 7 | |a Concurrentie |2 gtt | |
| 650 | 7 | |a Reclame |2 gtt | |
| 650 | 7 | |a Wiskundige modellen |2 gtt | |
| 650 | 4 | |a Mathematisches Modell | |
| 650 | 4 | |a Advertising |x Mathematical models | |
| 650 | 4 | |a Competition |x Mathematical models | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-014676089 | ||
Datensatz im Suchindex
| _version_ | 1804135178308681728 |
|---|---|
| adam_txt | |
| any_adam_object | |
| any_adam_object_boolean | |
| author | Erickson, Gary M. |
| author_facet | Erickson, Gary M. |
| author_role | aut |
| author_sort | Erickson, Gary M. |
| author_variant | g m e gm gme |
| building | Verbundindex |
| bvnumber | BV021455958 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5821 |
| callnumber-raw | HF5821 |
| callnumber-search | HF5821 |
| callnumber-sort | HF 45821 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 630 |
| ctrlnum | (OCoLC)50519132 (DE-599)BVBBV021455958 |
| dewey-full | 659.1/01/5118 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.1/01/5118 |
| dewey-search | 659.1/01/5118 |
| dewey-sort | 3659.1 11 45118 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| edition | 2nd ed. |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01236nam a2200397 c 4500</leader><controlfield tag="001">BV021455958</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20080807 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">021112s2003 d||| |||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">1402072678</subfield><subfield code="9">1-402-07267-8</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)50519132</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV021455958</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakwb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-M382</subfield><subfield code="a">DE-739</subfield></datafield><datafield tag="050" ind1=" " ind2="0"><subfield code="a">HF5821</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">659.1/01/5118</subfield><subfield code="2">21</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 630</subfield><subfield code="0">(DE-625)141916:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Erickson, Gary M.</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Dynamic models of advertising competition</subfield><subfield code="c">by Gary M. Erickson</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">2nd ed.</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Boston [u.a.]</subfield><subfield code="b">Kluwer Academic Publishers</subfield><subfield code="c">2003</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">XII, 148 S.</subfield><subfield code="b">graph. Darst.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="490" ind1="0" ind2=" "><subfield code="a">International series in quantitative marketing</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Includes bibliographical references and index</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Concurrentie</subfield><subfield code="2">gtt</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Reclame</subfield><subfield code="2">gtt</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Wiskundige modellen</subfield><subfield code="2">gtt</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Mathematisches Modell</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Advertising</subfield><subfield code="x">Mathematical models</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Competition</subfield><subfield code="x">Mathematical models</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-014676089</subfield></datafield></record></collection> |
| id | DE-604.BV021455958 |
| illustrated | Illustrated |
| index_date | 2024-07-02T14:06:17Z |
| indexdate | 2024-07-09T20:36:22Z |
| institution | BVB |
| isbn | 1402072678 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-014676089 |
| oclc_num | 50519132 |
| open_access_boolean | |
| owner | DE-M382 DE-739 |
| owner_facet | DE-M382 DE-739 |
| physical | XII, 148 S. graph. Darst. |
| publishDate | 2003 |
| publishDateSearch | 2003 |
| publishDateSort | 2003 |
| publisher | Kluwer Academic Publishers |
| record_format | marc |
| series2 | International series in quantitative marketing |
| spelling | Erickson, Gary M. Verfasser aut Dynamic models of advertising competition by Gary M. Erickson 2nd ed. Boston [u.a.] Kluwer Academic Publishers 2003 XII, 148 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier International series in quantitative marketing Includes bibliographical references and index Concurrentie gtt Reclame gtt Wiskundige modellen gtt Mathematisches Modell Advertising Mathematical models Competition Mathematical models |
| spellingShingle | Erickson, Gary M. Dynamic models of advertising competition Concurrentie gtt Reclame gtt Wiskundige modellen gtt Mathematisches Modell Advertising Mathematical models Competition Mathematical models |
| title | Dynamic models of advertising competition |
| title_auth | Dynamic models of advertising competition |
| title_exact_search | Dynamic models of advertising competition |
| title_exact_search_txtP | Dynamic models of advertising competition |
| title_full | Dynamic models of advertising competition by Gary M. Erickson |
| title_fullStr | Dynamic models of advertising competition by Gary M. Erickson |
| title_full_unstemmed | Dynamic models of advertising competition by Gary M. Erickson |
| title_short | Dynamic models of advertising competition |
| title_sort | dynamic models of advertising competition |
| topic | Concurrentie gtt Reclame gtt Wiskundige modellen gtt Mathematisches Modell Advertising Mathematical models Competition Mathematical models |
| topic_facet | Concurrentie Reclame Wiskundige modellen Mathematisches Modell Advertising Mathematical models Competition Mathematical models |
| work_keys_str_mv | AT ericksongarym dynamicmodelsofadvertisingcompetition |