International licensing: managing intangible resources
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | German |
| Veröffentlicht: |
New Delhi [u.a.]
Response Books
1997
|
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | 211 S. |
| ISBN: | 8170365848 |
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Datensatz im Suchindex
| _version_ | 1804135175798390784 |
|---|---|
| adam_text | Contents
Preface 9
Acknowledgements 11
Introduction IS
PART A: THE INTERNATIONAL SYSTEM
1. Nature of Intangible Assets 23
Intangible Resources • Technological
Information • Technology and Corporate
Strategy • Licensing
2. Intellectual Property Rights 46
IPR Piracy • Copyrights • Trademarks •
Patents • IIPA • China • India
3. Legal Systems 70
Trademarks • Copyright • Patents • Licence
Agreements • International Agreements
PART B: THE LICENSING PROCESS AT THE FIRM LEVEL
4. The Strategic Position 109
Licensing Behaviour • C D Framework •
Resource Strategy • Strategic Cooperation
5. An Interactional Approach to Licensing 124
Resources Employed • Interaction Approach
8 Contents
i
i
6. Forms and Mechanisms of Transfer 139
Multinationals • Licensing • Organization of
Training • Licensing Performance
7. The Indian Perspective 160
Patents • Designs • Trademark • Copyright • IPR *
Transactions • As a Licensee • As a Licensor
References 198
Index 203
|
| adam_txt |
Contents
Preface 9
Acknowledgements 11
Introduction IS
PART A: THE INTERNATIONAL SYSTEM
1. Nature of Intangible Assets 23
Intangible Resources • Technological
Information • Technology and Corporate
Strategy • Licensing
2. Intellectual Property Rights 46
IPR Piracy • Copyrights • Trademarks •
Patents • IIPA • China • India
3. Legal Systems 70
Trademarks • Copyright • Patents • Licence
Agreements • International Agreements
PART B: THE LICENSING PROCESS AT THE FIRM LEVEL
4. The Strategic Position 109
Licensing Behaviour • C D Framework •
Resource Strategy • Strategic Cooperation
5. An Interactional Approach to Licensing 124
Resources Employed • Interaction Approach
8 Contents
i
i
6. Forms and Mechanisms of Transfer 139
Multinationals • Licensing • Organization of
Training • Licensing Performance
7. The Indian Perspective 160
Patents • Designs • Trademark • Copyright • IPR *
Transactions • As a Licensee • As a Licensor
References 198
Index 203 |
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| illustrated | Not Illustrated |
| index_date | 2024-07-02T14:05:52Z |
| indexdate | 2024-07-09T20:36:20Z |
| institution | BVB |
| isbn | 8170365848 |
| language | German |
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| spelling | Shiva Ramu, Shivanna 1939- Verfasser (DE-588)120749254 aut International licensing managing intangible resources S. Shiva Ramu New Delhi [u.a.] Response Books 1997 211 S. txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014674106&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Shiva Ramu, Shivanna 1939- International licensing managing intangible resources |
| title | International licensing managing intangible resources |
| title_auth | International licensing managing intangible resources |
| title_exact_search | International licensing managing intangible resources |
| title_exact_search_txtP | International licensing managing intangible resources |
| title_full | International licensing managing intangible resources S. Shiva Ramu |
| title_fullStr | International licensing managing intangible resources S. Shiva Ramu |
| title_full_unstemmed | International licensing managing intangible resources S. Shiva Ramu |
| title_short | International licensing |
| title_sort | international licensing managing intangible resources |
| title_sub | managing intangible resources |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014674106&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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