McConnell, B., & Huba, J. (2003). Creating customer evangelists: How loyal customers become a volunteer sales force. Dearborn Trade Publ.
Chicago-Zitierstil (17. Ausg.)McConnell, Ben, und Jackie Huba. Creating Customer Evangelists: How Loyal Customers Become a Volunteer Sales Force. Chicago, Ill: Dearborn Trade Publ, 2003.
MLA-Zitierstil (9. Ausg.)McConnell, Ben, und Jackie Huba. Creating Customer Evangelists: How Loyal Customers Become a Volunteer Sales Force. Dearborn Trade Publ, 2003.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.