Verfügbarkeit: Marketing-Management

Marketing-Management: Analyse, Planung und Verwirklichung

Gespeichert in:

Bibliographische Detailangaben
Hauptverfasser:	Kotler, Philip 1931- (VerfasserIn), Bliemel, Friedhelm (VerfasserIn)
Format:	Buch
Sprache:	German English
Veröffentlicht:	München [u.a.] Pearson Studium 2006
Ausgabe:	10., überarb. und aktualisierte Aufl., [Nachdr.]
Schlagworte:	Marketing Marketing-Mix Management Marketingmanagement Marktanalyse CD-ROM Marktforschung Einführung Lehrbuch Konferenzschrift
Beschreibung:	Erg. bildet: Swoboda, Bernhard: Arbeitsbuch Marketing-Management
Beschreibung:	XXXVIII, 1361 S. Ill., graph. Darst.
ISBN:	3827372046

Internformat

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Datensatz im Suchindex

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indexdate	2024-07-09T20:34:13Z
institution	BVB
isbn	3827372046
language	German English
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spelling	Kotler, Philip 1931- Verfasser (DE-588)121409600 aut Marketing management Marketing-Management Analyse, Planung und Verwirklichung Philip Kotler ; Friedhelm Bliemel 10., überarb. und aktualisierte Aufl., [Nachdr.] München [u.a.] Pearson Studium 2006 XXXVIII, 1361 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Erg. bildet: Swoboda, Bernhard: Arbeitsbuch Marketing-Management Marketing Marketing gtt Marketing-Mix (DE-588)4168908-2 gnd rswk-swf Management (DE-588)4037278-9 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Marktanalyse (DE-588)4037624-2 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf CD-ROM (DE-588)4139307-7 gnd rswk-swf Marktforschung (DE-588)4037630-8 gnd rswk-swf 1\p (DE-588)4151278-9 Einführung gnd-content 2\p (DE-588)4123623-3 Lehrbuch gnd-content 3\p (DE-588)1071861417 Konferenzschrift gnd-content Marketing (DE-588)4037589-4 s Management (DE-588)4037278-9 s 4\p DE-604 Marketingmanagement (DE-588)4168907-0 s 5\p DE-604 CD-ROM (DE-588)4139307-7 s 6\p DE-604 Marktanalyse (DE-588)4037624-2 s 7\p DE-604 Marketing-Mix (DE-588)4168908-2 s 8\p DE-604 Marktforschung (DE-588)4037630-8 s 9\p DE-604 Bliemel, Friedhelm Verfasser (DE-588)120715503 aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 4\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 5\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 6\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 7\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 8\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 9\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk
spellingShingle	Kotler, Philip 1931- Bliemel, Friedhelm Marketing-Management Analyse, Planung und Verwirklichung Marketing Marketing gtt Marketing-Mix (DE-588)4168908-2 gnd Management (DE-588)4037278-9 gnd Marketingmanagement (DE-588)4168907-0 gnd Marktanalyse (DE-588)4037624-2 gnd Marketing (DE-588)4037589-4 gnd CD-ROM (DE-588)4139307-7 gnd Marktforschung (DE-588)4037630-8 gnd
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title	Marketing-Management Analyse, Planung und Verwirklichung
title_alt	Marketing management
title_auth	Marketing-Management Analyse, Planung und Verwirklichung
title_exact_search	Marketing-Management Analyse, Planung und Verwirklichung
title_exact_search_txtP	Marketing-Management Analyse, Planung und Verwirklichung
title_full	Marketing-Management Analyse, Planung und Verwirklichung Philip Kotler ; Friedhelm Bliemel
title_fullStr	Marketing-Management Analyse, Planung und Verwirklichung Philip Kotler ; Friedhelm Bliemel
title_full_unstemmed	Marketing-Management Analyse, Planung und Verwirklichung Philip Kotler ; Friedhelm Bliemel
title_short	Marketing-Management
title_sort	marketing management analyse planung und verwirklichung
title_sub	Analyse, Planung und Verwirklichung
topic	Marketing Marketing gtt Marketing-Mix (DE-588)4168908-2 gnd Management (DE-588)4037278-9 gnd Marketingmanagement (DE-588)4168907-0 gnd Marktanalyse (DE-588)4037624-2 gnd Marketing (DE-588)4037589-4 gnd CD-ROM (DE-588)4139307-7 gnd Marktforschung (DE-588)4037630-8 gnd
topic_facet	Marketing Marketing-Mix Management Marketingmanagement Marktanalyse CD-ROM Marktforschung Einführung Lehrbuch Konferenzschrift
work_keys_str_mv	AT kotlerphilip marketingmanagement AT bliemelfriedhelm marketingmanagement AT kotlerphilip marketingmanagementanalyseplanungundverwirklichung AT bliemelfriedhelm marketingmanagementanalyseplanungundverwirklichung

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