APA (7th ed.) Citation

Wasson, C. R. (1969). Cases in buying behavior and marketing decision. Challenge Books.

Chicago Style (17th ed.) Citation

Wasson, Chester R. Cases in Buying Behavior and Marketing Decision. St. Charles, Ill: Challenge Books, 1969.

MLA (9th ed.) Citation

Wasson, Chester R. Cases in Buying Behavior and Marketing Decision. Challenge Books, 1969.

Warning: These citations may not always be 100% accurate.