APA-Zitierstil (7. Ausg.)

Wasson, C. R. (1969). Cases in buying behavior and marketing decision. Challenge Books.

Chicago-Zitierstil (17. Ausg.)

Wasson, Chester R. Cases in Buying Behavior and Marketing Decision. St. Charles, Ill: Challenge Books, 1969.

MLA-Zitierstil (9. Ausg.)

Wasson, Chester R. Cases in Buying Behavior and Marketing Decision. Challenge Books, 1969.