APA-Zitierstil (7. Ausg.)

Pires, G. D., & Stanton, P. J. (2005). Ethnic marketing: Accepting the challenge of cultural diversity (1. ed.). Thomson Learning.

Chicago-Zitierstil (17. Ausg.)

Pires, Guilherme Dias, und P. John Stanton. Ethnic Marketing: Accepting the Challenge of Cultural Diversity. 1. ed. London [u.a.]: Thomson Learning, 2005.

MLA-Zitierstil (9. Ausg.)

Pires, Guilherme Dias, und P. John Stanton. Ethnic Marketing: Accepting the Challenge of Cultural Diversity. 1. ed. Thomson Learning, 2005.